Weekend Roundup: Sid Mashburn Makes His Made-To-Measurement Debut and Joey McIntyre Stops By

Sid Mashburn to Launch Made-To- Measurement Program and 5-City Tour in Atlanta on April 6

The eponymous men’s bespoke fashion icon, Sid Mashburn, kicks off his better-than-ever Made-to-Measurement program with a five city tour. It would only be fitting (pun intended) that the custom shirt and suit program kicks off in Atlanta complete with cocktails, snacks and ping pong on April 6. This will give his current client base along with any one else a chance to get their perfect fitting shirt- Sid Mashburn Style.  Basically, the Made to Measurement program, which is now live on the website, gives guys the shirt the way they like it, a shirt that fits and is customized for each individual’s body. With the program, the dream team at Sid Mashburn adapt their base block shirt on your individual body measurements to  create a unique pattern and ultimately a shirt- just for you.  Of course you can go in one of their stores across the country for measurements, but now with the online launch you can complete the process virtually.

Here’s how it  works. Select a fabric, choose your features (collar, front, back, pocket, cuff) and fit preference then give your measurements. If you are a DIY kind of guy, then just watch the youtube on their site about how to take your own measurements. For the on-the-go busy type, make an appointment for Facetime or Skype with the experts at Sid Mashburn and do it via phone. How cool is that? Voila. Three to four weeks later, you will receive your individual customized shirt made just right and just for you.  Sorry girls, right now the Made- to-Measurement program is just for the guys, but who knows what Ann and Sid Mashburn, the fashion power duo, have down the pipeline. Make your appointment now, even if you don’t have time to get to the store, because these shirts are a must-have staple for any male’s wardrobe.  Get started here.

Joey McIntyre Comes to Atlanta to Promote New Show Return of the Mac

New Kids on the Block’s Joey McIntyre stopped in Atlanta (more accurately Alpharetta) for a meet and greet with fans over the weekend to promote his new show Return of the Mac. The new comedy, Return of the Mac, stars New Kids On The Block’s Joey McIntyre as a version of himself alongside his real-life family. As he embarks on a hilarious quest to be taken seriously as a legit actor, Joey is thrown into the reluctant role of a talk-show host at a fledgling cable network called the Comfy Channel.

Return of the Mac premieres Wednesday, April 12 at 8:30P/7:30c on Pop. The Eight Episode Television Series is Executive Produced by an All-Star Team—Donnie Wahlberg, Jenny McCarthy and Joey McIntyre, Along with Tim Gibbons (“Curb Your Enthusiasm”), Paul Greenberg (“Best Time Ever with Neil Patrick Harris”) and Jenny Daly (“Storage Hunters”) Learn more about the series and find your channel at poptv.com

Joey McIntyre arrived at 11a.m. and was gracious to all of the fans who turned out to the XFinity Store to take a pic and see the boy-band heartthrob in the flesh. Haute Living got a chance to chat with the star and chat about the show, what we should look for and what he did on his one night in Atlanta…he went to some bars in East Atlanta and chowed down on a late night Waffle House feast.