Haute Scene, News | January 27, 2016

BrazilFoundation Raises $400,000 For Special Projects In Brazil

Haute Scene, News | January 27, 2016

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One Victoria’s Secret angel and one philanthropic angel joined forces to raise $400,000 for social projects in Brazil. The BrazilFoundation hosted their annual V Gala Miami and beauty Adriana Lima came through to show her support. The haute event was hosted by Baker & McKenzie and Trench, Rossi e Watanabe, at the Mandarin Oriental, Miami.

Baker & McKenzie and Brazilian law firm Trench, Rossi e Watanabe have worked together to support many important efforts in Brazil. In recent years the two have contributed more than $200,000 to six social projects and five community campaigns. Their presence at the V Gala this year was of tremendous importance. Other notable sponsors were American AirlinesArtefactoCrédit AgricoleDiageo, and KAR Properties.

Every year the charitable affair brings together important names from business, diplomatic, sports and art world to raise resources for specific projects in Brazil. This year the V Gala attracted celebrities and Brazilian artists like Thássia Naves, Ana Hickman, Mariah Bernardes, and of course Adriana Lima.

A live auction added even more excitement to the evening. A two-bedroom residence in One River Point – two new luxury towers developed by KAR Properties and designed by visionary architect Rafael Viñoly was up for bid at the haute fête. KAR Properties agreed to donate a percentage of the sale, currently priced at US$1.2 million, to BrazilFoundation.

Patricia Lobaccaro, President and CEO of BrazilFoundation, notes “ We are extremely excited about our partnership with KAR Properties. Their generosity comes at a great time: we have received a record 1,500 project proposals from every state of Brazil for our last call for proposals. KAR’s support will go a long way”.

Other auction items included two photos by renowned Brazilian photographer Sebastião Salgado, gold and diamond earrings by Valentina Jóias, a China Getaway package by Swire Hotels, a Rio Open package courtesy of Banco Itaú, a racing helmet by Tony Kanaan and more.

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