Celebs Glitter As La Mer Celebrates 50 Years in LA

Co-hosted by Estee Lauder Companies Inc. President, John Demsey, Crystal Lourd, Jamie Tisch and Quinn Ezralow, La Mer transformed the 26,000 sq. ft. studio space into a highly immersive special event. Inspired by the miraculous and magnificent Pacific Ocean, guests descended under the sea for an enchanting night of spectacular experiences, including

The world’s largest Crème de la Mer jar—created for the premiere of the short film The Dr. Max Huber Story—transported guests into the magical world of the scientist.

Acclaimed Los Angeles artists and musicians treated guests to special performances within sea-inspired installations while The String Theory, a hybrid performance art ensemble that combines a signature architectural harp installation and original music, performed against a giant backdrop of the digitally re-created ocean.

Mesmerizing mermaids swam throughout the room while guests enjoyed a ride on bespoke retro-carousal seahorses while a Theremin musician performed instrumental songs, including Charles Trenet’s Beyond The Sea.

The crowd enjoyed a performance by The Atomics, of whom includes model Lucky Blue Smith, Pyper America, Daisy Clementine and Queen Starlie, who brought their California surf rock sound to guests with their new single, Too Late, as well as a special rendition of the Safari’s classic song, Wipe Out; celebrity DJ, Zen Freeman was also on hand to spin his favoirte mix of ocean-inspired tracks.