Ulysse Nardin’s Largest Boutique in the World Opens in The Dubai Mall

On 29 January, Swiss luxury watch manufacture Ulysse Nardin and its exclusive retail partner in the UAE, Bin Hendi Enterprises, officially opened the doors to the brand’s largest boutique in the world at the Dubai Mall under the patronage of H.H. Sheikh Mansoor Bin Mohammed Bin Rashed Al Maktoum.

Partners for over two decades, Bin Hendi Enterprises and Ulysse Nardin inaugurated the new boutique in the presence of guests of honor, President of Bin Hendi Enterprises, Mr. Mohi-Din Bin Hendi and CEO of Ulysse Nardin, Mr. Patrik P. Hoffmann. Spanning 240 square meters, the launch of Ulysse Nardin’s biggest boutique was held subsequent to the setting up of the brand’s office in Dubai.

Another highlight of the launch was an exhibition held between the 28th and 31st of January at The Dubai Mall showcasing Ulysse Nardin’s exceptional musical marvel, the ‘Vivaldi’ watch. The timepiece had its first preview before making its official debut at the forthcoming watch fair, Basel World 2015 in March.