IWC Schaffhausen and Adriana Lima Celebrate the Launch of Portofino Midsize Collection in Dubai with a Ladies-Only Dinner

On 17 October, Georges Kern, CEO of IWC Schaffhausen, and Brand Director Karoline Huber, hosted the brand’s first ever Ladies Only Fashion Dinner to celebrate the launch of the Portofino Midsize collection.

Besides the brand’s friends and ambassadors Adriana Lima and Raya Abirached, an exclusive circle of female guests viewed the “Timeless Portofino” exhibition, which was directed and shot by renowned photographer Peter Lindbergh. Following the opening of the exhibition, the
guests enjoyed a fashion show featuring the latest Spring/Summer Resort 2015 collection by young Lebanese designer Hussein Bazaza at the Salsali Private Museum.

For more information, visit www.iwc.com