SF Fashion Brands

Although many people don’t think of San Francisco as being a fashion forward town, a couple of  local brands are breaking the stereotype. Here we share our favorite pieces from their fall collections.

marinelayermenmarinelayerwomMarine Layer specializes in ultra-soft premium basics for men and women. The SF-based company produces their own custom fabric and make all their garments in small batches — which means their items are often one of a kind. From the men’s collection we love their Japanese cotton washed oxford in navy and the shawl neck pullover in grey. As for the women’s line, we’ll be adding the chambray shirt dress, which can be worn in SF’s Indian summer now and later in winter with tights, and the rayon twill woven top in Tuscan red to our closets.

fredaWhile Freda Salvador‘s shoes are made in a family factory in Spain, their design team and flagship store are housed in San Francisco. Head to Chestnut Street to browse their supple leather boots and stylish suede slip-ons. The shoes we can’t wait to get our hands on? The mid-shaft Ride boot in Luggage Vachetta, the d’orsay Wit oxford in black suede and white lizard print, and the lace up combat boot Roam in navy metallic calf hair.

Trumaker is a menswear line that creates built-to-fit, made-to-measure clothes that are modern, rugged, and refined. Each of their items can be custom made to fit your build or made from scratch with you choosing the details of everything from the cut to the collar to the cuff. For Fall, we recommend updating your basics with a little customization. The Whitman shirt is the perfect white shirt that will go with denim or a sport coat and the Jones belt is a limited edition bridle leather, 1.5-inch wide belt with antique brass buckle. Fancy!

Ethically driven Cuyana focuses on quality not quantity and crafts a collection of elegant, simple, and traditional pieces (think silk tops, billowy ponchos, and sleeveless shells) that they want shoppers to fall in love with. We’ve fallen hard for their yet-to-be-released shoulder bag that debuts September 17. It’s contemporary, yet classic and comes in a handful of chic colors.