Haute Event: L.A.’s Inaugural Super Saturday Extravaganza
Super Saturday, one of the hautest events of the Hamptons made its successful inaugural voyage to L.A. over the weekend.
The glamorous daytime shopping extravaganza raised $600,000 for the Ovarian Cancer Research Fund thanks to generous designer donations, celebrity participation and fabulous fashion-centric hosts Molly Sims and Rachel Zoe.
The ladies, alongside (respective) husbands Scott Stuber and Rodger Berman, were on hand May 17th to shop for a cause at Santa Monica’s Barker Hangar. The stylish duo spent the day mingling with their families and other celeb friends at the “Rolls Royce of garage sales” in commemoration of the OCRF’s 20th anniversary.
Zoe, who is a long-time supporter of OCRF, made the rounds at the garage sale – checking out fellow designer before signing copies of her new book “Living in Style” at the Kitson booth.
The day was fun for all ages. While adults shopped, kids were treated to activities such as face-painting, wallet-making, an all-you-can-eat candy bar courtesy of It’s Sugar, learning the tricks of the fashion trade at Rob Younkers and Joe Zee’s Stitched Fashion Camp, P.S. ARTS and Duff’s Cakemix’s on-site interactive design bakery.
Liev Schreiber stopped by the event and enjoyed some father-son bonding while mom Naomi Watts was away in Cannes as he and his played in the private jet, provided by the luxury Las Vegas hotels Palazzo and Venetian. Christina Milian stopped by with her daughter Violet – snagging an Angry Bird plush toy and visiting some of the great children’s activities at the event – including a family lounge by The Honest Company and the interactive play area with the educational children’s TV network BabyFirst.
Other Super Saturday LA attendees – like Giuliana & Bill Rancic, George Kotsiopoulus, Heather McDonald, Lisa Rinna, Janel Parrish, Nikki Deloach, Becca Tobin, Benjamin Stockham, Ryan Cabrera, Steven R Mc. Queen, Charlotte Ross, Patti Stanger, Brittny & Lisa Gastineau, Rachel Roy scooped up designer deals from the likes of Versace, Kate Spade SATURDAY, Twelfth Street by Cynthia Vincent, Trina Turk, Tommy Hilfiger, Planet Blue, Kenneth Cole, SOL REPUBLIC, TC Fine Intimates, Arthur George by Robert Kardashian, Charmed Circle, Cakewalk Style Shop, Triumph Lingerie, Kitson and more.
In addition to the deeply-discounted designer shopping, OCRF’s Super Saturday LA offered guests – like Gayle King and Alison Hokler (So You Think You Can Dance) – an afternoon of indulgence and fun including manicures and make-up applications by the L’Oreal Paris, braids and blowouts at the Rachel Zoe-founded premiere blowout salon DreamDry, expert eyebrow shaping by Shapes Brow Bar, a Cobra Puma Golf hitting bay, complimentary rides by ATLS Worldwide and much more.
The day also hosted a variety of culinary experiences, including a full lunch buffet from Lexington Social House, the Pussy & Pooch Pet Park where four-legged friends – like Glee’s Jenna Ushkovitz’s puggle Riley – played and snacked at the Paw Bar, celebrity meet & greets, a luxury grand raffle and more.
Guests also enjoyed a cooking demonstration courtesy of Tiffani Thiessen, psychic readings and freebies from Brownie Brittle and Pasta Chips.
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