News | April 14, 2014

LeBron James and Audemars Piguet Celebrate the New ‘26470’ Royal Oak Offshore Collection

News | April 14, 2014
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LeBron James at the launch of the Royal Oak Offshore Collection in Miami.

Last month Audemars Piguet made headlines at Baselworld with the unveiling of ‘26470’, a collection of six new Royal Oak Offshore watches. On April 7, the collection made its stateside debut in Miami with the help of Audemars Piguet’s global brand ambassador LeBron James.

Audemars Piguet Celebrates the Launch of the Royal Oak Offshore 42mm Collection at PAMM
For the launch, James wore an Audemars Piguet Royal Oak Openworked Selfwinding skeleton watch.

The Miami Heat power forward joined Xavier Nolot, CEO of Audemars Piguet North America, at the Pérez Art Museum Miami (PAMM) for the US launch of the collection.

Audemars Piguet Celebrates the Launch of the Royal Oak Offshore 42mm Collection at PAMM
Xavier Nolot, CEO of Audemars Piguet North America, at the PAMM.
Audemars Piguet Celebrates the Launch of the Royal Oak Offshore 42mm Collection at PAMM
Nolot and James admire a timepiece from the new ‘26470’ collection.

The event included a retrospective of this iconic model, with Royal Oak models from Audemars Piguet’s museum in Le Brassus, Switzerland which documented its evolution. The Royal Oak was first introduced in 1993.

Audemars Piguet Celebrates the Launch of the Royal Oak Offshore 42mm Collection at PAMM
The event at the Pérez Art Museum Miami included a retrospective of the Royal Oak.

Guests were also treated to a special video about the collection, and were able to view the six new models, including the Royal Oak Offshore Chronograph 42mm, Royal Oak Offshore Diver and Royal Oak Offshore Chronograph 44mm, both of which were offered in white ceramic.

Audemars Piguet Celebrates the Launch of the Royal Oak Offshore 42mm Collection at PAMM
This Royal Oak Offshore Chronograph 42mm features a pink gold case and dial, which contrast with the black ceramic pushpieces, black subdials and large square scale black strap. Reference 26470OR.OO.A002CR.01
Audemars Piguet Celebrates the Launch of the Royal Oak Offshore 42mm Collection at PAMM
The Herzog & de Meuron-designed PAMM is located in Downtown Miami.

Photo credit: Seth Browarnik/World Red Eye. Photos courtesy Audemars Piguet.

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