News | February 19, 2014

Rihanna Plans to Launch Her Own Luxury Fashion Label

News | February 19, 2014

By Jennifer Kamm

Rihanna is definitely known for her eye-popping fashion ensembles, and now, the 25-year-old pop star wants to spread her aesthetic eye to the masses by launching her own fashion label.

Though the singer has yet to reveal any specifics about her upcoming line, she wholeheartedly believes that fashion has played a prominent role in the success of her music career. “It’s not all down to my voice,” she told Vogue. “There’s people with way more talent than I when it comes to singing… bigger voices. But people want to know who you are.”

And for many celebrities, like Rihanna, fashion is the way she lets her personality shine through. “Fashion is a clear indication, a way to express your attitude, your mood,” she revealed.

The Rude Boy singer previously created collections for Emporio Armani and for River Island. She currently serves as the face of Balmain.