Haute 100 Update Miami: Emilio Estefan to be New Face of Botran Rum
Music mogul Emilio Estefan is taking on a new project. The Haute 100 member will become the face of the Guatemalan rum company, Botran Rum. It sounds like Estefan took the deal for the right reasons. He says, “I’m not doing it for the money. I am doing it because I feel it’s the correct move.” Estefan feels is will benefit the South Florida economy while taking steps towards uniting the Hispanic community. Botran is family owned and, according to Estefan, “has proven that it makes the best rums in the world.”
Estefan and wife Gloria even paid a visit to the Guatemalan company to get a better idea of the distilling process. They visited the sugar plantations in Tulula where they grow the cane and even ventured to the distillery in Quezaltenango which happens to be located 7,868 feet above sea level. Botran Rum CEO Roberto Garcia Botran hopes that Estefan will help the company, which is already the leading liquor company in Guatemala, expand into the United States.
Related Articles
5 Escapes For Every Type Of Traveler In 2025
Discover the ultimate escape in the U.S. with these top five destinations, perfect for culinary enthusiasts and wellness seekers alike.
Aspen One Debuts Its Exclusive Clothing Collection Just In Time For Ski Season
In the heart of Aspen, a new chapter unfolds with the inaugural launch of the Aspen Collection by Aspen One—just in time for ski season. There’s no denying that Aspen has become the ski mecca over the last several years, where luxury experiences compliment the mountain, with the opening of the Snow Lodge at The […]
The Ultimate Luxury Guide To Madrid
Where luxury lovers should stay, play, dine, and drink in one of Europe’s most interesting cities, Madrid Spain.
The Louis Vuitton 2025 Cruise Collection Captures The New York Persona
With Louis Vuitton’s 2025 Cruise collection, Nicolas Ghesquière proves that clothing can take on the identity of any city in which it is worn.
These Local Hotels & Restaurants Are Offering Support Amidst The LA Wildfires
These are the local restaurants and hotels that are offering relief and support to first responders, firefighters, and evacuees.
Best Bars In Boston
Uncover Boston’s dynamic bar scene from fireside old-school charming spots to Japanese-inspired listening lounges and innovative gaming bars.
Latest Stories
Trending Articles
Related Articles
5 Escapes For Every Type Of Traveler In 2025
Discover the ultimate escape in the U.S. with these top five destinations, perfect for culinary enthusiasts and wellness seekers alike.
Aspen One Debuts Its Exclusive Clothing Collection Just In Time For Ski Season
In the heart of Aspen, a new chapter unfolds with the inaugural launch of the Aspen Collection by Aspen One—just in time for ski season. There’s no denying that Aspen has become the ski mecca over the last several years, where luxury experiences compliment the mountain, with the opening of the Snow Lodge at The […]
The Ultimate Luxury Guide To Madrid
Where luxury lovers should stay, play, dine, and drink in one of Europe’s most interesting cities, Madrid Spain.
The Louis Vuitton 2025 Cruise Collection Captures The New York Persona
With Louis Vuitton’s 2025 Cruise collection, Nicolas Ghesquière proves that clothing can take on the identity of any city in which it is worn.
These Local Hotels & Restaurants Are Offering Support Amidst The LA Wildfires
These are the local restaurants and hotels that are offering relief and support to first responders, firefighters, and evacuees.
Best Bars In Boston
Uncover Boston’s dynamic bar scene from fireside old-school charming spots to Japanese-inspired listening lounges and innovative gaming bars.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events