2013 Cadillac ATS: Rising Performer
It is no secret that product is king in the business of consumer sales and marketing. If the mission is to sway public opinion in your favor, then the best way to do that is to win over human emotion with merchandise that emits euphoria and adulation. Well, Cadillac is finally rolling out its line-up of new vehicles to begin filling in the gaps to compete righteously with their German and Japanese counterparts. And it’s an empirical fact that the domestic marque is going after BMW’s 3 Series with a vengeance!
The ATS is a formidable competitor to the BMW 3 Series, Audi A4 and Mercedes-Benz C-Class, with the only challenge being the combined heritage and reputation of the German trio. Cadillac will certainly win over curious buyers, but will have a challenge with German loyalists, especially those that adore the number “3.” Since this is one of two all-new vehicles launched in three years, Cadillac has to continuously educate the marketplace on their ATS offerings, which include a base model, Luxury, Performance and Premium packages. After impressive runs at the newly-built Atlanta Motorsports Park, Cadillac has shown that it has all the right tools to go head-to-head with the Germans.
Related Articles
Haute Living + The Dalmore Celebrate Mr Brainwash at Marea Beverly Hills
Haute Living and The Dalmore hosedt an intimate dinner at Marea Beverly Hills celebrating Mr Brainwash’s Haute Living cover.
Bvlgari Hotel Paris: Roman Glamour, Perfectly Placed in the City of Light
An in-depth hotel review of Bvlgari Hotel Paris, exploring its design, dining, spa, service, and why it stands apart in the Golden Triangle.
MM100 An Evening Honoring Marilyn Monroe at Sofia During Art Basel Miami
A Centennial Moment During Art Basel During Miami Art Basel, Haute Living and Authentic Live unveiled MM100, the official Marilyn Monroe Centennial Kick Off, presented by Velocity Black. Hosted on Friday, December 5, the evening welcomed around 250 guests for an immersive celebration honoring one of the most iconic figures in cultural history through the […]
The Mrs. Clause at PIRAÑA London Has a Serious Bite
Spiced, seductive, and festive, the Mrs. Clause cocktail at PIRAÑA London is Mayfair’s must-sip of the season—our Cocktail of the Week pick.
The Longevity Aesthetic: Inside the Mind of Patricia Fisas and the Future of Ageless Wellness
In a beauty landscape suddenly obsessed with “longevity,” Natura Bissé occupies a singular position: not as a trend-driven newcomer, but as an unconscious pioneer, quietly formulating for skin longevity decades before the concept became a cultural fixation. Long before biohacking entered the mainstream and wellness investors declared lifespan the new luxury frontier, the Barcelona-born house […]
Our Haute Jewelry Gift Guide For Him & Her
Discover the best jewelry gifts guide this season, from pinky rings to statement watches, perfect for stylish holiday gifting.
Latest Stories
Trending Articles
Related Articles
Haute Living + The Dalmore Celebrate Mr Brainwash at Marea Beverly Hills
Haute Living and The Dalmore hosedt an intimate dinner at Marea Beverly Hills celebrating Mr Brainwash’s Haute Living cover.
Bvlgari Hotel Paris: Roman Glamour, Perfectly Placed in the City of Light
An in-depth hotel review of Bvlgari Hotel Paris, exploring its design, dining, spa, service, and why it stands apart in the Golden Triangle.
MM100 An Evening Honoring Marilyn Monroe at Sofia During Art Basel Miami
A Centennial Moment During Art Basel During Miami Art Basel, Haute Living and Authentic Live unveiled MM100, the official Marilyn Monroe Centennial Kick Off, presented by Velocity Black. Hosted on Friday, December 5, the evening welcomed around 250 guests for an immersive celebration honoring one of the most iconic figures in cultural history through the […]
The Mrs. Clause at PIRAÑA London Has a Serious Bite
Spiced, seductive, and festive, the Mrs. Clause cocktail at PIRAÑA London is Mayfair’s must-sip of the season—our Cocktail of the Week pick.
The Longevity Aesthetic: Inside the Mind of Patricia Fisas and the Future of Ageless Wellness
In a beauty landscape suddenly obsessed with “longevity,” Natura Bissé occupies a singular position: not as a trend-driven newcomer, but as an unconscious pioneer, quietly formulating for skin longevity decades before the concept became a cultural fixation. Long before biohacking entered the mainstream and wellness investors declared lifespan the new luxury frontier, the Barcelona-born house […]
Our Haute Jewelry Gift Guide For Him & Her
Discover the best jewelry gifts guide this season, from pinky rings to statement watches, perfect for stylish holiday gifting.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events