Haute Auto, News | November 1, 2011

BMW i8 Concept: Born Electric

Haute Auto, News | November 1, 2011


BMW’s new i brand may just be the closest connotation to an oil free society to date – closer than any other developments within the auto industry. The German carmaker from Bavaria has made concerted efforts to showcase the global intentions of the brand, clearly pinpointing their mission statement. I personally witnessed the BMW i recently at the Frankfurt Auto Show and on billboards around the world. Equating to “sustainable vehicles and mobility solutions” the brand is not only sexy, it’s innovative.

BMW’s new i brand may just be the closest connotation to an oil free society to date – closer than any other developments within the auto industry. The German carmaker from Bavaria has made concerted efforts to showcase the global intentions of the brand, clearly pinpointing their mission statement. I personally witnessed the BMW i recently at the Frankfurt Auto Show and on billboards around the world. Equating to “sustainable vehicles and mobility solutions” the brand is not only sexy, it’s innovative.

Automotive Rhythms (AR) is the multi-national lifestyle firm that blends evaluations of the latest cars, trucks, SUVs, and bikes around music, fashion, travel and technology. Consisting of Internet, print, radio, network TV, online video and event properties, AR is a multi-media and marketing gateway for receiving real time data and information on new rides, car shows, vehicle technology, green energy projects, customization, motorsports, celebrity profiles and auto lifestyle experiences. www.automotiverhythms.com

Related Articles

get the magazine

Subscribe to Haute Living

Receive Our Magazine Directly at Your Doorstep

Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.

Exclusive

Haute Black Membership

Your Gateway to Extraordinary Experiences

Join Haute Black and unlock access to the world's most prestigious luxury events