Hautos: ‘The Season’ Kicks Off in London as Middle Eastern Playboys Arrive, All in White Supercars
A drove of Middle Eastern multi-millionaires has zipped into central London, with each playboy in their own customized supercar – and all of them with a brilliant white paint job. They came into town for a summer tour of Europe’s hippest spots and will be staying at the Dorchester Hotel for the London leg of their trip.
The playboys’ grand entrance signals the start of “The Season” in Europe, when hoards of wealthy Arabs come to Europe for a summer tour of the continent’s most exclusive destinations. This mostly includes a kick-off in London before heading to Paris, Monaco, Milan, Rome, and Geneva before returning to England to jet on over to the U.S.
The dazzling white supercars have been spotted around Chelsea and Knightsbridge after having been flown over by their young, rich owners. According to the Daily Mail, Dhiaa al-Essa from Saudi Arabia flew two cars over to Europe for the summer, one of which is a Mercedes- Benz SLS Gullwing. About the crew’s color scheme, the 22-year old engineering graduate explained, “White is simply the color to have this year.”
Other white-hot autos that have been seen in a flash of white across London include a £600k Maybach Xenatec, a £200k Ferrari 599, a £175,000 Lamborghini Gallardo, a £1.2m Bugatti Veyron, a £350k Rolls-Royce Phantom Coupe, a £1m Koenigsegg Agera R, and a £300,000 Mercedes-Benz SLS customized by FAB Design… all of them in white, of course.
Related Articles
Zendaya Stars in Louis Vuitton’s Campaign Celebrating 130 Years of the Monogram
Zendaya stars in Louis Vuitton’s latest Monogram campaign, marking 130 years of the House’s signature motif.
Robert Herjavec and the Meaning of Light
From escaping poverty to redefining success, Robert Herjavec reflects on wealth, family, and why light has forever found him.
Loro Piana Continues Its Legacy at The I.C.E. St. Moritz 2026
Loro Piana continues its connection to the world of classic automobiles and a refined lifestyle by partnering with The I.C.E. St. Moritz.
Super Bowl Weekend — The Luxe Way to Do San Francisco
A luxury guide to San Francisco for Super Bowl weekend: expert picks for five-star hotels, unforgettable culinary experiences, and chic bars.
Rolls-Royce Spectre: Crafted Today, Destined to Become a Future Classic
Discover how Rolls-Royce Spectre is becoming a future classic, blending bespoke luxury, electric performance, and heirloom design.
Valentine’s Day at The Regency Bar & Grill Is a Love Letter to Classic New York Dining
Celebrate Valentine’s Day at The Regency Bar & Grill with a luxe multi course dinner, live music, and romantic Upper East Side vibes.
Latest Stories
Trending Articles
Related Articles
Zendaya Stars in Louis Vuitton’s Campaign Celebrating 130 Years of the Monogram
Zendaya stars in Louis Vuitton’s latest Monogram campaign, marking 130 years of the House’s signature motif.
Robert Herjavec and the Meaning of Light
From escaping poverty to redefining success, Robert Herjavec reflects on wealth, family, and why light has forever found him.
Loro Piana Continues Its Legacy at The I.C.E. St. Moritz 2026
Loro Piana continues its connection to the world of classic automobiles and a refined lifestyle by partnering with The I.C.E. St. Moritz.
Super Bowl Weekend — The Luxe Way to Do San Francisco
A luxury guide to San Francisco for Super Bowl weekend: expert picks for five-star hotels, unforgettable culinary experiences, and chic bars.
Rolls-Royce Spectre: Crafted Today, Destined to Become a Future Classic
Discover how Rolls-Royce Spectre is becoming a future classic, blending bespoke luxury, electric performance, and heirloom design.
Valentine’s Day at The Regency Bar & Grill Is a Love Letter to Classic New York Dining
Celebrate Valentine’s Day at The Regency Bar & Grill with a luxe multi course dinner, live music, and romantic Upper East Side vibes.
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events







