Sir Richard Branson, Adrian Grenier and Friends Rock the Windy City for Virgin America Launch

The stars came out in droves last night to celebrate the inaugural flight (VX) from Virgin Airlines who began their exclusive Chicago O’hare service yesterday. Led by Sir Richard Branson donning a feisty boxing getup (they were really pushing the Rocky theme as the challenger airline), Adrian Grenier, Virginia Madsen (Sideways), Jesse Williams (Grey’s Anatomy), Naturi Naughton (3LW), Colin Egglesfield (Melrose Place), Creed (The Office) and two pilots clad in Blues Brothers gear took the Windy City by storm to commemorate the occasion. As both West Coast flights landed in tandem, the crew was greeted by a grand water canon salute and then ushered to the after-party at ROOF at the Wit for a bumping good time. From the people to the signature drinks and cotton candy, no detail was spared.

Offering only direct service to LA and San Francisco, Virgin Airlines has made a name for itself as the quirky “underdog” hipster brand. Boasting neon pink headphones, the ability to upgrade seats onboard on the fly and movies, wifi and snacks on demand it’s no surprise they have regularly been voted the “people’s choice airline.” Word on the street is they will also soon be offering make your own s’mores complete with chocolate shots.

All in all- a knockout.