Haute Event: Exclusive Trunk Show for Altanta’s Hot New Fashion Label, Dani & Alex

On Friday, Feb. 18, Polished & Primped will be hosting a trunk show and cocktail party for the newly debuted label, Dani & Alex. Sisters Julie and Jane Arrendale Sims have been a guiding force on the Atlanta fashion scene for years. Their eponymous boutique Blue Genes, was the go-to spot for designer denim and duds you could not find anywhere else. Since shutting the doors to that chapter in their lives, they have taken their love of fashion and knowledge of the consumer and created, designed and ultimately launched a full modern collection including tees, tanks, sweats, accessories, shorts, jewelry and more.   Don’t miss this chance to see and purchase their collection.

Need more of a reason to stop by the Midtown boutique? Polished & Primped has kicked off the nail bar part of the store to coincide with the chic boutique. Tomorrow, you can enjoy cocktails, sweets, manicures and pedicures while shopping not only the spring pieces at Polished & Primped (like the flirty dresses from Ark & Co) but also the modern, casual looks from Dani & Alex.

We can’t think of a better way to get our weekend started.

Dani & Alex trunk show will be from 4 p.m. to 8 p.m.  and guests will get 10% off purchases of Dani & Alex Clothing as well as off  manicures and/or pedicures.

Polished & Primped is located in the Plaza Midtown Building, 950 W. Peachtree St. Ste 245. 404.879.0050.