News | June 28, 2010

Carrera Escape NYC Presents Hot Sunglasses for Summer

News | June 28, 2010

Carrera has been a signature classic since 1956. Adored by celebrities, athletes and fashion elite the brand has made impactful statements on design and innovation since it’s inception.

This past weekend, the Carrera Escape party made a hot and steamy splash on the penthouse of 505 W. 37th St. in New York City. An all day party attracting hipsters, publicists (like DVF and Black Eyed Peas), fashionistas, media and more celebrated the signature brand.

The day was three part. Starting with Stretch, an 11am morning fitness and yoga session, followed by Sun, a fun filled activity chart of activities including spa treatments by Townhouse Spa, mini-make-overs, custom screen printing on super soft alternative earth tees, and refreshments. Sunset finished the evening with a happy hour and live performances.

In case you missed the rooftop party, here are three Haute Carrera shades for a fun in the sun…

Champion in Red

Panamerika 2/P in Shiny Gold Pastel White

Exchange 3 in Gold Shiny

Checking in with the scene around town a few of my favorite NYC people in Carrera…

DJ Claudius Raphael (center with red Carerra sunglasses)
JD Breen of Hanky Panky
Kate Hudson arriving to set 'Something Borrowed' NYC, *photo courtesy of sunglasesshop

Here’s to a sun-sational summer of sleek shades. Check out @carreraescape and @bmfmedia for more juicy deets..

*Lead Pic thanks to @JenyaPravnik*

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