On Saturday, August 6, the Breast Cancer Research Foundation (BCRF) raised more than $1.75 million at its fifth annual Hamptons Paddle & Party for Pink. The two-part summer event (the evening portion hosted by Gwyneth Paltrow) was co-chaired by Maria and Larry Baum, Lisa Pevaroff-Cohn and Gary Cohn, Kinga and Edward Lampert, and Jackie and Bippy Siegal. The fete included a WPA-sanctioned morning paddle race in Sag Harbor and a sunset party at Fairview on Mecox Bay in Bridgehampton.
The morning race at Haven’s Beach was led by Tracy Anderson, Laird Hamilton and Gabby Reece. The competition, involving 200 paddlers, kicked off with a speech by Maria Baum, who spoke of her personal experience with breast cancer. Founder of stand-up paddle boarding, Laird Hamilton presented race winners with their awards alongside his wife Gabby Reece.
“This is why we’re here. To save lives,” said financier Larry Baum, speaking of his wife, Maria, and women facing the disease.
Sunset party host Gwyneth Paltrow (wearing Prada) opened the evening portion of the event to a crowd of 500 guests and later kicked off the evening’s live auction. Paltrow surprised everyone with an auction package–her own personal tickets to a private Coldplay concert in Amagansett–to help raise more money for research. (See the auction here, courtesy of BCRF.)
Other items up for auction (with all proceeds going to BCRF) included custom surf and paddle boards designed by artists and fashion designers Matt Bond, Mark Boomershine, Christina Burch, Tory Burch, Eric Cahan, Michael Dweck, Natasha Law, Greg Miller, Nicole Miller, Scott O’Neil, Lisa Perry, Lisa Pevaroff-Cohn, Donald Robertson and Serena and Lily.
In addition to Paltrow, the evening event attendees included Gabby Reece and Laird Hamilton, Tracy Anderson, Molly Sims, Rachel Zoe, Monique Lhullier, Jennifer Fischer, Nicole Miller, Katie Lee, Pat Kiernan, Brendan Fallis, David and Sybil Yurman, Meghann Gunderman and Jason Sehorn, Lauran and Charlie Walk, Christina Steinbrenner, Brian and Amy France, and Alex Guarnaschelli.
The evening party also featured a live performance by Grammy Award winning performers CHIC featuring Nile Rodgers. The night was capped off with a music set by Brendan Fallis.
The Breast Cancer Research Foundation (BCRF) was founded by Evelyn H. Lauder in 1993, BCRF-funded investigators have been deeply involved in every major breakthrough in breast cancer prevention, diagnosis, treatment and survivorship. This year, BCRF is investing $54 million to support the work of 240 scientists at leading medical and academic institutions across 13 countries, making BCRF the largest private funder of breast cancer research worldwide. By committing 91 cents of every dollar directly to its mission, BCRF remains one of the nation’s most fiscally responsible non-profits. BCRF is the only breast cancer organization in the US with an “A+” from CharityWatch and has been awarded Charity Navigator’s highest rating of four stars 13 times since 2002. For more information go to: www.bcrfcure.org