Haute Scene, News | April 14, 2016

SUNO Hosts a Star-Studded Soiree in LA

Haute Scene, News | April 14, 2016
Zoe Lister Jones, Mickey Sumner, Rashida Jones, Max Osterweis
Zoe Lister Jones, Mickey Sumner, Rashida Jones, Max Osterweis

Photo Credit: Max Deitch/BFA

SUNO designers Max Osterweis and Erin Beatty hosted a star-studded soiree to present its Fall 2016 collection in L.A. 

Guests at the Tuesday night fete included Emma Roberts, Gabrielle Union, Jessica Parй, Jordana Brewster, Michelle Monaghan, Rashia Jones, Tracee Ellis Ross and Zoe Lister Jones.

Additional tastemakers, stylists and Angelenos on hand included Cameron Richardson, Camille Lowry, Kate Greer, Kate Sumner, Kidada Jones, filmmakers Lex Sidon and Louis Leterrier, Margot and Mia Moretti, Mickey Sumner and stylists Anita Patrickson, Brad Goreski, Brit Elkin, Caley Rinker, Ilaria Urbinati, Jason Bolden, Negar Ali, Petra Flannery and Tara Swennen.

In lieu of a post-show celebration during New York Fashion Week, SUNO again opted to host an intimate dinner in Los Angeles last night at the home of The A-List founder Ashlee Margolis.  

This time around, SUNO fans showed up in full force and were the first to wear its Fall 2016 collection—which doesn’t hit stores until August—straight off the runway. 

NARS, an official sponsor of SUNO, was also on hand to celebrate while another friend of the brand, The Spare Room Offsite, provided a bartender to serve beverages from Original New York Seltzer, Patron Spirits and Sofia Wine.

The SUNO Fall 2016 collection explores the idea of subversion and tradition, using fabrics and silhouettes that feel at once both familiar and new, pretty and off-kilter. SUNO is available at more than 70 retailers worldwide, was a 2011 and 2012 finalist for the CFDA/Vogue Fashion Fund, a 2012 nominee and 2013 winner of the CFDA Swarovski Award for Womenswear and a 2014 LVMH Prize finalist.

It was important that the brand show their west coast presence. Said Osterweis, “LA is really a second home to us both” with Beatty adding, “It is so quintessentially SUNO—people here aren’t afraid of color or print.”

 

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