Haute Living Celebrates DJ Khaled Cover with Prestige Imports, Hublot & Dezer Development

Previous PostTom Ford Launches Collection for the Eyewear Connoisseur
Next PostGlamour Galore: Inside NYC's 2016 Cipriani Gala
DJ Khaled Cover Launch at Cipriani Downtown
DJ Khaled Cover Launch at Cipriani Downtown

Photo Credit: Getty Images

Haute Living celebrated the cover launch of DJ Khaled, the modern music mogul and king of social media, at Cipriani Downtown. Prestige Imports, Hublot and Dezer Development partnered in the star-studded affair complete with some of the world’s finest luxury timepieces and automobiles on display.

Brett David and DJ Khaled in Pagano
Brett David and DJ Khaled in Pagani Huayra

Photo Credit: Getty Images

Hublot Timepieces
Hublot Timepieces

Photo Credit: Getty Images

Guests enjoyed signature Cipriani Bellinis, Khaled’s favorite Ciroc vodka and the finest Italian food prepared by the Cipriani team as they took in the Hublot timepieces and Prestige Imports’ impressive display of Lamborghinis. The showstopper of the night was the multi-million dollar Pagani Huayra, “Project Vulcan,” where DJ Khaled hopped in and spent time snapchatting from the vehicle with Prestige CEO Brett David.

DJ Khaled and Hassan Whiteside
DJ Khaled and Hassan Whiteside

Photo Credit: Getty Images

Notable attendees included Miami Heat’s Hassan Whiteside, French MontanaLarsa PippenCess SilveraJoey Goldman, Janice Combs, Justin CombsSean and Ana Wolfington, Brooke David, Valerie Kaye, Keith and Evelyn Menin, and Amber and Duane Ridinger. 

Social Media Conversation with Kamal Hotchandani, Rick de la Croix, Brett David, Gil Dezer and DJ Khaled
Social Media Conversation with Kamal Hotchandani, Rick de la Croix, Brett David, Gil Dezer and DJ Khaled

Photo Credit: Getty Images

The music icon showed some “fan luv” by taking pictures and videos with guests at the party throughout the night. Later, he was joined by Hublot’s Rick de la Croix, Prestige Imports CEO Brett David and Dezer Development CEO Gil Dezer for a conversation on social media. Haute Living CEO Kamal Hotchandani moderated the discussion, asking each expert on his view of social media and how it has affected their businesses. Rick de la Croix discussed the virality of social media and how it has become a crucial tool in delivering 24/7 news to the public. While Gil Dezer himself likes to remain under the radar on social media, he understands the importance of the tool for his business and looked forward to hearing tips from DJ Khaled. At the end of the discussion, Joey Goldman of Goldman Properties presented DJ Khaled with a custom painting.

Gil Dezer and DJ Khaled on Snapchat
Gil Dezer and DJ Khaled on Snapchat

Photo Credit: Getty Images

Khaled, the king of Snapchat, had many compelling points throughout the discussion as he explained his utilization of the tool. “The key is to stay ahead of the game at all times. My Snapchat has more audience than a television show and that’s just by me being me and staying organic.”

Amber Ridinger, Duane Ridinger, DJ Khaled and French Montana
Amber Ridinger, Duane Ridinger, DJ Khaled and French Montana

Photo Credit: Getty Images

DJ Khaled utilizes his Snapchat to reinforce his messages to his audiences through his original mantras such as “keys to success,” “bless up,” “another one,” “they don’t want you to succeed, they don’t want you to win” and “we the best”–to name a few. Through these positive reinforcements, Khaled encourages his audience to achieve success. Now as global Snapchat phenomenon, Khaled has successfully branded himself into both a social media and business mogul, inspiring others to follow in his footsteps on the “pathway to success.”

Joey Goldman, Gil Dezer, Brett David, Rick de la Croix, DJ Khaled and Kamal Hotchandani
Joey Goldman, Gil Dezer, Brett David, Rick de la Croix, DJ Khaled and Kamal Hotchandani

Photo Credit: Getty Images

“The simplicity of Snapchat and Instagram is what makes today’s business thrive,” Brett David explained. “Khaled took something that was created years ago and revitalized it into something everyone wants to see. That comes from him putting up real, organic content. Positive thinking is exactly what social media should be used for. It’s not just about selling something physically–the monetary stuff will come. This is a true element of someone that’s coming into the mix and organically creating a brand,” Brett David said in closing remarks. “It’s amazing to see what it’s done and the lifestyle it’s created. It’s unbelievable–and I think this is just the start.”

connect with haute living National
Loader