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Dunkin’ Hit With $5 Million Lawsuit Over Non-Dairy Milk Charges

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In a brewing legal controversy, Dunkin’ is grappling with a $5 million lawsuit, accused of discriminatory practices tied to an additional charge on non-dairy milk. The ten plaintiffs at the forefront argue that Dunkin’s extra fee for non-dairy alternatives violates the Americans with Disabilities Act, specifically impacting customers with lactose intolerance. This editorial dissects the nuances of the case, shedding light on the alleged disparities and examining the potential implications for Dunkin’.

The core of the complaint revolves around Dunkin’s purported creation of a higher-priced menu tailored to individuals unable to consume regular milk. The lawsuit contends that this strategy has been lucrative for Dunkin’, underscoring the marginal price difference between lactose-containing and non-dairy milk options. The editorial delves into the legal argument, emphasizing the alleged discriminatory nature of the pricing structure.

Dunkin’ is on the clock, with a response deadline set for March 4 to address the claims made in the class-action suit. Seeking damages for customers charged an extra fee for non-dairy substitutions between 2018 and 2023, the lawsuit puts Dunkin’ in the legal spotlight. The editorial explores the potential repercussions for Dunkin’ and the broader implications surrounding fair pricing and inclusivity in the food and beverage industry.

At the core of the matter is the assertion that the non-dairy surcharge disproportionately affects individuals with lactose intolerance and milk allergies. The editorial analyzes the plaintiff attorneys’ argument that this practice violates both federal and state anti-discrimination laws. According to their claims, those dealing with lactose intolerance or milk allergies find themselves with no alternative but to pay the surcharge, as consuming dairy products could pose health risks.

As Dunkin’ navigates this legal storm, the editorial concludes by raising questions about the potential industry-wide impact. Could this case set a precedent for how businesses handle pricing considerations for customers with dietary restrictions or health-related concerns? The editorial observes as Dunkin’ formulates its response, anticipating the evolving landscape of justice in the food and beverage sector.

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