Meet Dr. Martha Viera — a luminary in the world of dermatology, whose journey unfolds as a tapestry woven with expertise, innovation, and a profound commitment to patient care. Dr. Viera’s narrative extends beyond the realm of skincare, providing a glimpse into the experiences that have shaped her approach and the distinctive mark she has left on the field. Join us on this exploration into the life and career of Dr. Viera, as we peel back the layers that make her a force in the realm of dermatological care.
Photo Credit: Courtesy of Dr. Martha Viera
Was there a personal and/or professional experience that inspired you to open your practice?
When things don’t go the way you plan, life pushes you to make surprising decisions. Encountering challenges during my early days as a dermatologist employee fueled my determination to envision a private practice with distinct principles. Recognizing the importance of doing things on my terms and offering my best to patients, I aimed to convey their significance and foster not only a stellar reputation but also an exceptional experience within my practice.
What was your mission at the start of opening your practice? Has it changed?
My goal was to craft an unparalleled experience for my patients, providing not only expert medical advice but also delivering results and an overall experience that leaves them consistently eager to return.
If you had to pick a few words to describe the vibe of your practice, what would they be and why?
Exuding warmth and sophistication, our approach is centered on treating each patient as if they are the sole focus, ensuring they receive the unparalleled importance and attention they deserve. Moreover, our office emanates a sophisticated ambiance, facilitated by the utilization of cutting-edge technology in dermatology.
How did you come up with the name of your practice?
The name of my practice simply originates from my own name, making it an easy choice.
What are the most popular services requested?
The most sought-after services undoubtedly revolve around cosmetic enhancements, encompassing a range from Botox and laser treatments to Morpheus, Softwave, fillers, exosome therapies, PRP, and cutting-edge regenerative medicine.
What is the future of your field?
The future of my field lies in functional beauty and longevity.
What are you best known for?
I am best known for my positive results in laser treatments and integrative approaches to dermatology and beauty.
What is unique about your practice?
Engaging in functional dermatology, I’ve seamlessly integrated its principles into my ongoing longevity program. This distinctive fusion sets me apart from my colleagues and fellow local dermatologists, highlighting the unique approach I bring to my practice.
Are there any new services you are excited to offer?
Yes! Our latest offerings include cutting-edge therapies for skin boosters and nutrition. Introducing an innovative and unique biohacking skincare line, we are poised to unveil new protocols for facial harmonization.
What is one underrated service that doesn’t receive as much press as it should be?
Sofwave, an overlooked service, is a monofocus ultrasound that provides rejuvenation and collagen stimulation, delivering a gentle lift effect with zero downtime and impressive results.
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