Photo Credit: Courtesy of Vegamour

Turns out there is a secret behind Nicole Kidman’s luscious strawberry blonde locks after all – introducing Vegamour, the plant-based hair wellness brand looking to revolutionize our overall hair health. Vegamour has recently announced Kidman as a brand advocate and investor as the brand continues its major expansion. 

Vegamour focuses on a holistic approach when it comes to hair wellness that incorporates clinically tested, plant-based ingredients that work in tandem to promote healthy, beautiful hair naturally, without the use of harmful chemicals or short-term “fixes” that can lead to long-term problems. With a wide range of products, there are three that sit at the brand’s core: the GRO Revitalizing Shampoo, GRO Revitalizing Conditioner, and GRO Hair Serum. Known as the brand’s “essentials,” these products are fan favorites and provide a holistic approach to more sustainable hair health.  Photo Credit: Courtesy of Vegamour

First in the lineup is the GRO Revitalizing Shampoo. This product does more than simply cleanse and restore. This super-clean, color-safe shampoo utilizes state-of-the-art, microencapsulation technology to deliver fast-acting Phyto-actives deep to the scalp’s surface to promote thicker, fuller, and longer-looking hair. The shampoo gives hair this smooth-as-glass exterior through their proprietary Karmatin™, a 100% vegan silk keratin, to smooth, strengthen, and restore damaged follicles while providing unparalleled shine, body and softness. 

The GRO Revitalizing Conditioner utilizes the same powerful plant-based ingredients from the shampoo including the Phyto-actives and the Karmatin™ to deeply nourish and restore damaged follicles while giving hair the glossiest shine, the fullest body, and an ultra-silk soft feel. Wild harvested marula oil, organic murumuru butter, and Ximena oil help to condition, hydrate, and help fight scalp-damaging free radicals without imparting pore-blocking residue.

Photo Credit: Courtesy of Vegamour

Third into the mix is the GRO Hair Serum a magical, multi-tasking product that uses Phyto-actives that work in tandem to help support a healthy and balanced follicular ecosystem while soothing the scalp and revitalizing hair roots. Free of toxic chemicals, this cruelty-free, vegan serum has been shown in multiple clinical studies to increase the appearance of hair density while reducing signs of shedding to bring you thicker, fuller-looking hair. 

With the help of these three must-have products, we’re all one step closer to having healthy, A-lister hair like queen Nicole Kidman. All of these products are available for purchase on www.vegamour.com.