Finding good hair products can be tough but Oribe Hair Care just made it a whole lot easier. Oribe Hair Care began its hair journey in 2008. Since then, they have filled the shelves and delivered unique hair products. Each product is extensively thought out created with custom formulations and is simply blowing us all way. This award-winning brand created by Daniel Kaner and legendary hairstylist Oribe Canales has proven to be the best of the best. Haute Beauty sat down with Michele Burgess, Executive Director of Product Development, to discuss what makes Oribe Hair Care stand out. Read below to see what Burgess had to say!
Photo Credit: Alex AngelosHaute Beauty: What sets Oribe Hair Care apart from others?
Michele Burgess: One of the biggest factors that set Oribe Hair Care apart from other hair care brands is product performance. After his remarkable forty-year career, Oribe Canales, and current President and Co-founder, Daniel Kaner, set out to create a best-in-class product line. The collection is unique in every category – gels that condition, oils that hold, sprays that don’t flake, skincare-grade shampoos that prep hair for styling and gently balance the scalp, masques that have the richness and body of a lavish moisturizing cream. Each product is tested extensively in salons with hairdressers and backstage with editorial stylists to ensure it outperforms everything else on the market. Additionally, all products are dermatologist tested, formulated without parabens or sulfates (SLS & SLES), color and keratin treatment safe, provide UV protection for hair, and are vegetarian, gluten-free, and proudly approved by PETA.
HB: What was the inspiration behind this product?
MB: Très Set Structure Spray offers a modernized take on a classic setting spray. Designed for both consumers and salon stylists, this unique styling product makes it easy to achieve a variety of looks – from everyday, classic blowouts to special-occasion salon sets alike. We collaborated closely with Oribe Global Ambassador James Pecis to develop this revolutionary formula that combines the hold of a retro-inspired setting spray with high-tech innovation, resulting in a versatile spray foam that transforms with your style and does not flake.
HB: How do you best use the Très Set Structure Spray?
MB: Designed for professionals and consumers, the spray acts as the ideal base for any type of ironwork and allows the user to create endless looks. From casual to coiffed, both consumers and professionals can now add structure, shine, volume, versatility, and longevity to a variety of looks – from everyday classic blowouts to special occasion styles. For the best results, apply the product to damp or dry hair, section by section. Blow-dry hair prior to styling with a curling or flat iron for lasting structure and control. For a wet look, apply Très Set to dry hair and heat style as desired.
HB: What are the key ingredients and their benefits?
MB: A Densifying Polymer Blend is a key ingredient that supports all-day memory and structure. Hydrolyzed Pea Protein locks in hydration and prevents damage, and Kelp and Irish Moss Extracts nourish and hydrate the hair while smoothing the cuticle to enhance softness and shine. Macadamia Seed Oil nourishes and smoothes the hair while controlling frizz and flyaways.
HB: Does this product protect against heat?
MB: Yes, the Tres Set Structure Spray protects hair from temperatures up to 450°F.
HB: How does Très Set compare to other Oribe styling products? What makes it innovative?
MB: Oribe offers a variety of styling products to accommodate all hair types, textures, and styles. Très Set Structure Spray enables you to achieve long-lasting volume, hold, and memory all within one product. The spray is intended to help create long-wearing looks with touchable structure and works best on fine to thick hair that may have difficulty holding a style.
Imperial Blowout Transformative Styling Crème:
HB: What was the inspiration behind this product?
MB: Imperial Blowout was inspired by Oribe Canales’s signature blowout: healthy-looking, full of body and density, while still being touchable and ultra-soft. Specifically, we were inspired by a classic Oribe Canales blowout he created on Carolyn Murphy, which appeared on the cover of a well-known magazine. Ultimately, we wanted to create something that had an ultra-luxe texture and would give you a similar look.
HB: What are the key ingredients?
MB: The key ingredients include a Bio-Restorative Complex that contains Plant Collagen Extract, Caffeine, Biotin, and Niacinamide to repair damage by deeply nourishing the cuticle from the inside out. The key ingredients also include an Imperial Memory Complex to provide superior hold and touchable style, an Amino Acid Complex to provide moisture to the hair and scalp, and a Skincare-Inspired Blend of Oils to hydrate and plump the hair shaft.
HB: What are the benefits of this product and how is it best used?
MB: The Imperial Blowout Transformative Styling Crème softens the hair while adding density and body, provides heat protection, and helps prevent damage. This is because the product evolves through three phases, from cream to oil to powder, to moisturize and provide volume and memory. Imperial Blowout is a stylist favorite, but it’s also a product customers can use at home to get an iconic Oribe blowout that lasts for days. Start with a prep product like Gold Lust Nourishing Hair Oil to prime and protect hair. Work a small-sized ribbon of Imperial Blowout through clean, damp hair, evenly from roots to ends. For best results, use a round brush and blow out section by section. If you wish, finish with a mist of your favorite Oribe hairspray like Free Styler Working Hairspray or Imperméable Anti-Humidity Spray to set the blowout. You can always start with a rough dry to initiate the drying process. When the hair is almost fully dry, use a round brush to add body and style.
HB: Will the redesign impact the product performance?
MB: While the formula has not changed, the new delivery system will enhance the consumer styling experience. The new package design dispenses the crème as a beautiful, even ribbon, so you can control the amount of product to use depending on your specific needs. This enhances the overall experience and makes it easier to achieve a full, flawless, iconic Oribe blowout that lasts.
Bright Blonde Essential Priming Serum:
HB: What was the inspiration behind this product?
MB: We recognized that consumers are increasingly looking for ways to maintain and enhance their blonde color at home, independent of a professional hairstylist, and we saw a white space in terms of brightening and treatment products in the blonde hair space. Prepping hair prior to color processing and heat styling is an essential step the consumer can take at home to maintain hair’s optimal condition. Those with blonde hair require more prep than those with other hair shades, as these hues are more susceptible to color fading and damage that can result from over-processing. Inspired by skincare serums, the new Essential Priming Serum delivers heat and moisture protection for hair while eliminating brassiness to keep your blonde looking its healthiest and most vibrant.
HB: What are the key ingredients and their benefits?
MB: The key ingredients of the Bright Blonde Essential Priming Serum include Violet and Reflective Pearlized Pigments to correct brassiness and tone highlights. The product also contains a Brightening Complex made of Lemon, Ginger Root and Chamomile Extracts to optimize shade, tonality, and luminosity. Sodium Hyaluronate adsorbs into the hair to moisturize while Hydrolyzed Hyaluronic Acid acts as a barrier on the hair fiber to lock in hydration.
HB: What is unique about this product that sets it apart from other priming products in the Oribe collection?
MB: Oribe offers several priming products across our collections that focus on different benefits, from detangling to ultra-conditioning. The new Essential Priming Serum is unique because it is specially formulated to care for all textures and shades of naturally and professionally colored blonde hair. The product uses a skincare-inspired approach to nourish hair while balancing and illuminating blonde tones.
HB: How is it best used?
MB: To use, dispense one or two pumps of the product into hands and work it into clean, towel-dried hair from just below the roots to ends. Focus on the dry or damaged areas. More products can be applied to thicker or longer hair as needed. This product can be used daily to help brighten and tone blonde hair.
Bright Blonde Sun Lightening Mist:
HB: What was the inspiration behind this product?
MB: We set out to introduce an easy-to-use, nourishing Bright Blonde Sun Lightening Mist coupled with UV protection to deliver sun-kissed highlights at home. The result is a beach-inspired blonde look that can be safely achieved anywhere.
HB: How is Bright Blonde Sun Lightening Mist a unique product for blondes? How is it best used?
MB: The product is uniquely designed to create a gradual brightening effect so the user can customize the placement of highlights and desired brightness. To use, shake well and mist onto dry or damp hair where highlights are desired. Bask in the sun or blow dry hair to gradually brighten, and repeat daily until desired brightness is achieved.
HB: What are the key ingredients and their benefits?
MB: The Bright Blonde Sun Lightening Mist includes a Concentrated Lemon Extract and Chamomile Extract to brighten and illuminate the hair. The product contains a Tropical Extract Blend of Papaya, Hibiscus, and Gardenia to nourish and smooth the hair cuticle. The mist also includes Luminescine derived from Mullein Flower to provide antioxidant protection and improve hair radiance.
HB: Will this product change blonde tones? How often do you need to use this product for maximum results?
MB: The Sun Lightening Mist will gradually and naturally lighten and illuminate blonde hues. The number of times the Bright Blonde Sun Lightening Mist should be used to deliver results depends on how blonde you want to be! We recommend daily usage until the brightness you desire is achieved.
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