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We listen to Billie Eilish when we crave her ethereal voice, but now we can actually smell like the 19-year-old musician with the release of her new fragrance, Eilish.
“Perfumes have been one of my greatest joys in life, and I’ve always wanted to make one,” Eilish told Vogue. “And not as Billie Eilish, not as an artist, not as a singer; I wanted to make a perfume to have a perfume. It has nothing to do with me, I’m just branding it so that people see it.”
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Although the fragrance will launch next month, the artist spent a little over a year designing Eilish. To capture her lifelong fantasy in a scent, “a lot of back-and-forth” went into the process. Nevertheless, she remained in total control of creating her perfect aroma inspired by vanilla.
“I’ve always been in love with vanilla, since I was a kid and my mom would teach me to bake,” Eilish said. Despite admitting her dislike for the taste, the scent stuck with her. “Vanilla is such a...a loved smell. But, for me, that was really how I felt like I wanted to smell, and just my favorite smell.”
It’s not all vanilla, though, as the gourmand — a term for perfumes with edible notes — features “cozy” notes of amber and musk. “I have synesthesia, so my favorite smells are these like, amber-colored smells, to me, in my brain,” Eilish said of the phenomenon that merges her sense of smell with other senses, such as sight or touch. “I have a really strong nose, and since I was like a little kid, smells are all I think about.”
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Before designing her own scent, Eilish sought a perfume that evoked a “warm, caramel, smooth, velvety thing,” which inspired the notes she used for Eilish. “I went everywhere, I went to Macy's, I went to a perfumer, I went all over duty-free on tour, and I never found anything. I literally ordered seven different vanilla perfumes off of Amazon, random brands, just to find the scent that I was raring for. And like,” she said before pausing and whispering, “I made it.”
Get excited to exude Eilish, which Eilish herself hopes everyone can love. “I wanted it to feel like you could see anybody in it, and you could be it,” she said “I like the idea that you can see the person that you are in love with in it, somehow; I feel like it could match anybody, almost—or you.”
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