Entrepreneur, Haute Partners | December 18, 2024

Victoria Unikel Stole The Show At Art Basel Miami With Gold, Glamour, And A-List Stars

Entrepreneur, Haute Partners | December 18, 2024
Victoria Unikel during her Art Exhibition at Giselle

Photo Credit: Juan Esteban Ayerbe

During Art Basel Week in Miami, artist and media mogul Victoria Unikel @victoriaunikel introduced two stunning art collections at Giselle Miami, an elegant rooftop venue atop E11EVEN Miami. Her works, adorned with real gold and other precious metals, became a centerpiece of the week’s festivities, which included fashion shows, live performances, and vibrant gatherings.

Unikel’s choice to exhibit at Giselle was spontaneous, spurred by an invitation from event producer Anthony Serrano. “The place just felt right for my art—luxury, beautiful decor, and charm. I loved it!” she said. The synergy between the venue’s extravagant setting and her beautiful paintings made for a striking combination, creating a memorable experience for guests.

Victoria Unikel and Anthony Serrano

Photo Credit: Juan Esteban Ayerbe

Art Basel Week in Miami is known for its unique mix of art, culture, and entertainment, and this year was no exception. One highlight was the Black Tape Project performance during Art Hearts Fashion show, featuring avant-garde designs that turned models into walking art. Meanwhile, just downstairs at E11EVEN, rapper 50 Cent electrified the crowd with a high-energy performance. The week drew an impressive list of celebrities, including Ivanka Trump, Leonardo DiCaprio, Chance the Rapper, and Kehlani, all spotted at various parties and exhibitions across the city.

50 Cent on the Red Carpet at 11Eleven during Art Hearts Fashion

Photo Credit: Juan Esteban Ayerbe

Victoria Unikel has long been a trailblazer in combining artistic expression with luxury. With a career spanning art, production, and entrepreneurship, she consistently pushes boundaries and captivates audiences. Her work has been showcased in international galleries since 2008 and featured in high-profile charity auctions, such as the 2019 Mosaic Federation Gala in New York and the 2021 Make-A-Wish Ball in Miami.

Victoria Unikel receiving Award and giving a speech at Mosaic Gala in Cipriani NY 42nd St.

Photo Credit: Juan Esteban Ayerbe

Using extravagant materials in her paintings, like real gold, her pieces go beyond mere aesthetics, telling bold stories of opulence and ambition. Attendees at her Miami exhibition praised her ability to merge traditional techniques with contemporary luxury, creating art that feels both timeless and cutting-edge.

“Brand Royalty” painting by Unikel made with real gold

Photo Credit: Juan Esteban Ayerbe

Beyond her own work, Unikel is committed to fostering creativity in others. She co-founded the VUGA Foundation, a nonprofit that supports artists by providing resources and opportunities. As part of Art Basel Miami 2025, she plans to host a major exhibition for the foundation, reflecting her passion for combining art and philanthropy.

Victoria Unikel with her painting “RR” at Giselle Miami

Photo Credit: Juan Esteban Ayerbe

The Giselle Miami exhibition was a perfect match for Art Basel’s mix of glamour and creativity, showcasing Unikel’s ability to create immersive, high-end experiences. Her unique vision continues to attract collectors and fans, who eagerly await her future projects, including the much-anticipated VUGA Foundation showcase. Through her art, philanthropy, and bold storytelling, Victoria Unikel has firmly established herself as a standout figure in the contemporary art world.

Written in partnership with Tom White

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