Haute Time: Audemars Piguet 2012 Ad Campaign

Just in time for the opening of Salon International de la Haute Horlogerie (SIHH) this week, Audemars Piguet has relesed images from their 2012 advertising campaign.

In celebration of the 40th anniversary of the iconic Royal Oak timepiece, the Manufacture has created a new brand campaign with stunning visuals and the powerful tagline: “To break the rules, you must first master them.”

The campaign, created by the Lowe Superculture in London, will feature the work of renowned still life photographer Richard Foster and the acclaimed landscape photographer, Dan Holdsworth.

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