L’AGENCE and Gladys Tamez Unveil Elegant Summer Hat Capsule Inspired by the Southwest

Photo Credit: L’AGENCE

L’AGENCE, the iconic California-based lifestyle brand, has partnered with renowned hat designer Gladys Tamez Millinery to introduce its first-ever summer hat capsule. This limited-edition collection blends timeless craftsmanship with effortless California glamour, offering women a sophisticated way to complete their summer look.

Designed for the modern woman, the capsule features four handcrafted straw silhouettes. Each piece is carefully made in Los Angeles, reflecting the brands’ shared vision of bold femininity and refined style. Inspired by the beauty of the Southwest, these hats combine artistic details with versatile designs.

Photo Credit: L’AGENCE

The Zamora hat, priced at $425, is crafted from cream-colored straw and features an elegant gold chain detail. Its understated luxury makes it a perfect complement to sun-drenched afternoons and casual-chic gatherings.

Photo Credit: L’AGENCE

For those seeking a bolder statement, the Adilah hat offers striking contrast with its black straw base. Finished with a turquoise-accented silver concho band, this design, priced at $520, captures the rugged charm of the desert while delivering a sophisticated silhouette.

Photo Credit: L’AGENCE

The Estella hat, retailing for $495, features espresso-toned straw paired with a sculptural gold buckle strap. This piece blends modern structure with timeless elegance, creating a bold accessory for summer evenings and stylish getaways.

Photo Credit: L’AGENCE

Completing the collection is the Flor visor, a café-colored wide-brim style with a clean, sculptural finish. Designed for effortless wear, this hat retails for $455 and redefines the classic visor with architectural elegance and sun-ready sophistication.

Beyond their beauty, these hats are designed to inspire confidence and individuality. L’AGENCE Fashion Director Tara Rudes Dann emphasizes that each piece tells a story, blending the brand’s Paris-meets-California aesthetic with Gladys Tamez’s emotional craftsmanship.

Gladys Tamez, celebrated for her transformative hat designs, approached this capsule with a vision of powerful femininity. Inspired by Georgia O’Keeffe’s fearless spirit and the landscapes of the Southwest, Tamez created hats that are more than accessories—they are wearable works of art.

To Tamez, a hat commands attention and empowers the wearer. Her belief in creating transformative pieces is at the heart of this collection, where each design invites women to embrace their individuality with confidence and style.

This launch is just the beginning of the creative partnership between L’AGENCE and Gladys Tamez Millinery. A second capsule is already planned for Fall 2025, further expanding the brands’ shared mission of empowering women through thoughtful design and timeless fashion.

Since its founding in 2008 by Jeff Rudes and Ron Herman, L’AGENCE has been synonymous with effortless West Coast sophistication and Parisian glamour. Its ready-to-wear collections, embraced by celebrities and stylists, reflect a lifestyle of sultry confidence and modern elegance.

Gladys Tamez Millinery, born from Tamez’s passion for art and heritage craftsmanship, has redefined luxury hat-making. Raised in Mexico and trained in Florence, her designs combine sculptural artistry with fashion history, creating original pieces that celebrate individual style.

Together, L’AGENCE and Gladys Tamez Millinery have crafted a summer capsule that invites women to complete their wardrobe with bold accessories that reflect their unique sense of self. Each hat is designed to be worn with ease, elevating everyday moments with a touch of luxury.

Photo Credit: L’AGENCE

The L’AGENCE x Gladys Tamez Millinery collection will be available starting July 7, 2025, exclusively on lagence.com, gladystamez.com, and in L’AGENCE boutiques. These limited-edition pieces bring artistic craftsmanship and summer-ready elegance to discerning fashion lovers.

With this collaboration, L’AGENCE and Gladys Tamez celebrate the power of fashion to inspire confidence and individuality. Their shared passion for artistry and design shines through in every detail, making this capsule a must-have for the modern woman’s summer wardrobe.