Celebrities, City Guide | June 18, 2025

Tom Brady Unveils His Hall of Excellence at Fontainebleau Las Vegas

Celebrities, City Guide | June 18, 2025
Laura Schreffler
By Laura Schreffler, Editor-in-Chief
Hall Of Excellence
Tom Brady

Photo Credit: Denise Truscello/Getty Images for Fontainebleau Las Vegas

Tom Brady knows a thing or two about excellence. And now, he—and Fontainebleau Las Vegas—have created a permanent home for it.

This week, the seven-time Super Bowl champion joined legendary sportscaster Jim Gray and Fontainebleau Development Chairman and CEO Jeffrey Soffer to unveil the Hall of Excellence: a one-of-a-kind museum dedicated to the most iconic moments in sports and entertainment history. Located inside the just-opened Fontainebleau Las Vegas, the Hall officially opens to the public on Friday, June 20—and it’s already being called a “Smithsonian of sports,” only bolder, brighter, and maybe a little glitzier.

“Everyone in this room, and everyone honored in this Hall, had someone who inspired them, supported them, and lifted them up,” Brady said at the museum’s debut. “Nobody gets here alone—we need each other. That’s what this space is about.”

Hall Of Excellence
(L-R) Jim Gray, Tom Brady, Richard Dinkel and Jeffrey Soffer

Photo Credit: Denise Truscello/Getty Images for Fontainebleau Las Vegas

In true Fontainebleau fashion, the opening celebration was a scene. Guests included Tom’s parents, Galynn and Tom Sr.; Kobe Bryant’s sister, Shaya Bryant-Tabb; author Stedman Graham; broadcasting icon Marv Albert; and Fontainebleau Las Vegas President Maurice Wooden, among others.

“The Hall of Excellence isn’t just a museum—it’s a movement,” Gray told the crowd. “It’s a place that challenges us to be better, to reflect, and to remember what greatness really looks like.”

The Hall lives up to the hype. Inside, you’ll find everything from Jackie Robinson’s bat and Muhammad Ali’s fight gloves to Oprah Winfrey’s Presidential Medal of Freedom and all seven of Brady’s Super Bowl rings. There’s Kobe’s first nationally televised game jersey, Billie Jean King’s legendary tennis dress, Tiger Woods’ golf ball from his first Masters win, and Clint Eastwood’s Oscar for Unforgiven—just to name a few. Even Vegas is represented, with rings from the Las Vegas Aces’ back-to-back WNBA Championships and the Golden Knights’ Stanley Cup win.

Hall Of Excellence
(L-R) Tom Brady and Jim Gray

Photo Credit: Denise Truscello/Getty Images for Fontainebleau Las Vegas

Each artifact is paired with storytelling that goes beyond stats. A self-guided audio tour—narrated by Morgan Freeman, naturally—lets guests dive into the backstories, with commentary from icons like Oprah, Jim Nantz, Bob Costas, Tom Brady, and many more.

And then there’s the trophy room. It’s as epic as you’d imagine: the Vince Lombardi Trophy, the Heisman, the Larry O’Brien, the Claret Jug, Olympic gold medals, a full sweep of EGOT awards—every major symbol of greatness under one roof.

Hall Of Excellence
Tom Brady

Photo Credit: Denise Truscello/Getty Images for Fontainebleau Las Vegas

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