Kendall Jenner Is Joined By Alton Mason For Thew New Messika Campaign

Photo Credit: Courtesy of Messika

Vintage cars and bright Pontiacs set the scene for Valerie Messika’s 2023 campaign, inspired by the world of American cinema, where the iconic Kendall Jenner and the famous dancer and actor Alton Mason play leading roles. After a successful year with Jenner serving as the face for their 2022 campaign, the model has made her return for 2023 alongside Mason – the first male face for Messika. Stacking contemporary jewelry and mixing both color and designs, the brand’s campaign showcases a stunning shoot with multiple sources of inspiration and a focus on the exploration of color. 

Jenner’s powerful gaze and pose continue her collaboration with Messika with a multi-faceted shoot — a campaign that acts as a tribute to the young model’s passion for iconic American cars. “Kendall has a very powerful natural presence in front of the camera. In one look, she is there. She embodies values that are in sync with our house: an accomplished and confident woman, well in tune with modern times. This is the strength of the house of Messika, which is embedded in the spirit of time,” shares Valerie Messika. 

Photo Credit: Courtesy of Messika

A resolutely modern shoot that invited inhibited styling, powerfully embodied by American dancer Alton Mason, who is writing a new page in his history book with Messika. “In our second show, Alton was our male model. This combination was a huge success. Rooted in the world of fashion. Always on the move, Alton dances and acts. This works perfectly with our energy,” says Messika. 

The desert – arid, mineral, and raw – contrasts perfectly with the brilliance of latex, gold, and diamonds. The Pontiacs bring a retro touch with their glossy colors and leather and velvet interior. A play of contrasting materials creates an offbeat and relaxed setting where the wild world of the American desert serves as a backdrop for the Messika collections. 

A shoot masterfully led by international fashion photographer Chris Colls, in the Palm Springs desert. An inspired duo, Valerie Messika, and the photographer imagined a multifaceted trilogy where Kendall Jenner and Alton Mason make diamonds come to life. A brilliant staging for an ode to American cinema in three chromatic acts: Red, Blue, and Violet. 

Photo Credit: Courtesy of Messika

With the Pontiac’s glossy chassis and leather seats, Jenner and Mason embark on a contemporary road trip that draws on the life of America in the ‘60s. As with the great Hitchcock heroines, Kendall embodies a mysterious and free woman behind the wheel of an immaculate red Pontiac. A woman with multiple faces; a modern-day Grace Kelly, a new Thelma & Louise, an invincible heroine from a Quentin Tarantino film. 

D-Vibes are second-skin jewels that follow the curves of the body. Modern and daring pieces; an uninhibited twist on the traditional diamond rivere. Each piece reads like a free score where gold and diamonds alternate, jewels that build a new tempo.