Pop-Up Alert: Sid And Ann Mashburn Come To NYC

All the way from Atlanta, Sid and Ann Mashburn are coming to New York tomorrow for a pop-up that brings southern hospitality into the concrete jungle of Manhattan. From Wednesday to Saturday, 131 E 70^th Street will be open from 10am to 6 pm, selling everything from the greatest hits of the label’s success, to seasonal items perfect for the coming winter chill, to suits made to measure with a top-shelf tailor on site.

The Mashburns have made their mark on fashion with their dual lines, Sid running the menswear, Ann the womenswear that brings southern charm and a gentlemanly aesthetic to every piece. The Atlanta-based team has spread to multiple locations in the country with the opening of outposts in Houston, Washington D.C, Dallas, and Los Angeles. From chukka boots to square-bottom, silk knit ties, the collection offer a range of formal and casual designs to fit visitors to the shop for any moment in his or her life. They have also become recognized as icons in tailoring, with several of fashion’s bold-faced names celebrating the shop and made to measure tailoring services.

From the women’s line, Ann Mashburn has championed a line of essentials for any outfit, that blend from season to season—either sweaters that fit under a jacket or tunics that feel light enough for summer. Between both lines, the Upper East Side pop up gives those unfamiliar with the southern sophisticated style a chance to learn directly from the source themselves.