SVEDKA Celebrates Broken Resolutions at Hyde Sunset


Emily Ratajkowski and Jamie Chung
Emily Ratajkowski and Jamie Chung

Photo Credit: Michael Simon/

On Tuesday night, a few of Hollywood’s most fabulous females flocked to Hyde Sunset, where they decided to feel good about being bad. The gals in question—singer/actress Rita Oramodel/actress and Gone Girl star Emily Ratajkowski, and The Hangover‘s Jamie Chung as well as Gossip Girl‘s Jessica Szohr—proudly attended SVEDKA Vodka’s Broken Resolutions Bash at Hyde Sunset.
The event celebrated that New Year’s resolutions, while good to make, are even better to break. Throughout the evening, guests were treated to signature SVEDKA shots served at the “Drink Less” station, while watching performances from treadmill dancers, as they lounged in lazy-boys.
At the bash, attendees were also encouraged to toss their 2016 resolutions away, before visiting the vanity booth to remember when in doubt, always “Do YOU!”  and stay true to yourself.  Ending the night on a sweet note, guests were treated to decadent donuts from the “Eat Better” donut wall.
The sweetest surprise—that the fabulous foursome in attendance actually ate said donuts. Boom!
Naturally, guests who attended were encouraged to break their own resolutions (or feel great about not making them in the first place).


Rita Ora, Emily Ratajkowski, Jamie Chung, Jessica Szohr
Rita Ora, Emily Ratajkowski, Jamie Chung, Jessica Szohr

Photo Credit: Michael Simon/

While you may not have been a guest at this trendy shindig, the brand still clearly encourages you to break said resolutions with its latest libation, the “New Year, Same You.” Here’s how you make said cocktail (which, if we’re counting calories, really isn’t that bad. Just saying…)


Screen Shot 2016-01-19 at 4.53.02 PM

2 parts SVEDKA Clementine
¾ agave nectar
4 lemon wedges
2 oranges slice
5 basil leafs
Muddle lemon, orange and basil. Add agave and SVEDKA Clementine. Shake and strain into a rocks glass with ice. Garnish with a basil leaf