Jumeirah Group and Dubai Cares Launch Charity Initiative

Jumeirah Group, the Dubai-based luxury hotel company and a member of Dubai Holding, is donating AED 10 per room night sold to Dubai Cares during Ramadan 2015.

Over the last seven years, Dubai Cares, with the support of the UAE community, has been facilitating change and development in children’s education in developing communities around the globe. The organization currently reaches 13 million beneficiaries in 39 developing countries. The funds received from Jumeirah will be used to support Dubai Cares’ programs aimed at providing quality primary education to children in developing countries.

The donation will apply for every room night booked during Ramadan and Eid Al Fitr at six of Jumeirah’s hotels in Dubai. Participating hotels include Burj Al Arab JumeirahJumeirah Beach Hotel, Jumeirah Emirates Towers, Jumeirah Al Qasr, Jumeirah Dar Al Masyaf and Jumeirah Mina A’Salam at Madinat Jumeirah.

This initiative by the Jumeirah Group complements the Dubai Cares ‘We Can Teach Each Other’ Ramadan campaign 2015, which emphasizes the abundance of talent and resourcefulness among children in developing countries, as well as the responsibility of the international community to help empower these children through education.

“It is most appropriate that JumeirahGroup should engage with Dubai Cares to assist children in the developing world,” said Gerald Lawless, President and Group CEO, Jumeirah Group. “Jumeirah’s 11,000 colleagues in Dubai come from many developing nations and I believe that this initiative reflects the generous spirit of the United Arab Emirates and, indeed, of Dubai.”

Luxury and charity come together here in way that benefits others and also reflects the generosity of the Holy Month of Ramadan.