Emily Schuman Talks About Her New Cupcakes & Cashmere Fashion Line


Blogger giant Emily Schuman, founder of Cupcakes & Cashmere, launched her signature clothing collection at Nordstrom and ShopBop stores exclusively. Hot styles have already started to sell out, which is no surprise considering her massive following of style admirers. This August, Schuman will launch her Cupcakes and Cashmere collection to the retail masses at MAGIC, the world’s largest fashion marketplace, in Las Vegas from Aug. 17-19.

We had a chance to chat with Emily about her favorite trends of the moment and why she chose to go wide at MAGIC.

What are your favorite trends right now?
Currently, I’m loving high-waisted denim, T-shirt dresses and oversized sweaters.

What are your favorite pieces from the new Cupcakes and Cashmere collection?
The sheer drop-waisted dress, the tailored green anorak and the navy cape coat!

What are you most looking forward to at MAGIC?
This is my first time attending MAGIC, and I’ve been told to prepare myself for the sheer size and energy the showcase presents. I’m looking forward to meeting new clients, discovering new brands and expanding my awareness of the industry in general, since our company is now evolving beyond the scope of digital content. It’s a very exciting time for Cupcakes and Cashmere and we’re so fortunate to have BB Dakota as a partner in bringing this line to market.

Did you know that Haute Living Las Vegas has a highly informative Facebook page? Join the fun, become Haute Living fan. You’re sitting at work, wondering what the rest of the best are up to, why not “Like” Haute Living Las Vegas and stay updated on the hautest happenings around town? We’ve got the who, what, where and when for the exclusive and then best parties, openings, restaurants, news and more.

Like Haute Living Las Vegas? Join our Facebook page or follow us on Twitter @HauteLivingLV. Want Haute Living Las Vegas delivered to your inbox once a week? Sign up for our newsletter.