Giuliana and Bill Rancic Announce 2015 at the Meydan Dubai

This New Year thousands flocked to the Meydan Dubai to watch the live telecast of #DXBNYE on the E! channel giving 2014 a glamorous farewell. Powered by a multi-Grammy award-winning cast of artists, including Pharrell Williams who performed in Dubai for the first time, ever as well as Dimitri Vegas & Like Mike, Charlie XCX, Sky Blu, Paul Oakenfold and Seb Fontaine – the star-studded night saw American couple Giuliana and Bill Rancic stylishly announce the start of the 20th and the biggest ever edition of the Dubai Shopping Festival (DSF).

The couple arrived in Dubai on December 30th and during an invite-only gathering and gave a special preview of the Pop-Up Shop for the E! News presenter’s eponymous G by Giuliana Rancic clothing line, unveiling a brand new collection for 2015 for the first time to fashion lovers in Dubai.

Attending the festivities of the New Year and DSF 2015 were party-goers from around the world and of various nationalities, who danced the night away to their favorite tracks before participating in the world’s biggest New Year’s Eve Countdown hosted by none other Rancic. The popular entertainment journalist and her entrepreneurial husband Bill received an overwhelming welcome from the audience. DSF brings New Year’s in with a bash in Dubai.

For more information on Dubai Shopping, visit www.mydsf.ae