Green Luxury at the Burj Al Arab
Burj Al Arab has proved that luxury can be green. After a comprehensive sustainability audit, the hotel has now added the Green Globe Certification (GGC) to its long list of accolades. The Burj Al Arab scored high throughout all areas of the audit. It particularly excelled in water usage reduction, gray water recycling, as well as in managing its energy output and carbon footprint.
“We are delighted to receive this prestigious recognition that reinforces our commitment to sustainable practices”, said Heinrich Morio, General Manager at Burj Al Arab. “The certificate is a testament to Burj Al Arab’s dedication to ensuring that green policies are at the heart of our business and that they are an essential part of our long-term business strategy.”
The hotel’s environmental efforts were also praised. Launched in 2004 in collaboration between the Dubai Wildlife Protection Office, Jumeirah Group, Central Veterinary Research Laboratory and a team of specialized veterinarians, the hotel’s Dubai Turtle Rehabilitation Project has helped to return hundreds of sea turtles back into the wild, many fitted with satellite tags to allow marine biologists further insight into their migratory patterns.
The Green Globe Standard is structured assessment of the sustainability performance of travel and tourism businesses and their supply chain partners. GGC is the premier worldwide sustainability stamp for the tourism industry and is made up of 337 compliance indicators applied to 41 individual sustainability criteria.
Burj Al Arab is located in Jumeirah. Tel: +971 43017777.
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