Mall of the Emirates to Collaborate with Nancy Ajram for World of Fashion 2013

Mall of the Emirates, one of Dubai’s leading fashion destinations, is in preparation for its third season of World of Fashion taking place from 3-14 October. This year’s event boasts a wide array of designers and brands from around the world as well as a special appearance by Arab superstar Nancy Ajram.

The event will feature 20 runway shows offering the latest international collections; live makeover transformations; in-depth ‘style talks’ with world-class designers; and additional fashion oriented surprises. The extravagant show will also align with Mall of the Emirates’ Autumn/Winter 2013 fashion campaign from 1-31 October featuring the latest in luxury fashions and the chance to win amazing prizes.

The highlight on 9 October will be the presence of Lebanese singing sensation and pop icon Nancy Ajram, who will be at Mall of the Emirates throughout the day.  Meeting competition winners and fans earlier in the day, Ajram will later make an appearance on the World of Fashion’s main stage where she will be interviewed.  She will also host and attend the invitation-only closing party, bringing yet another edition of Dubai’s premier fashion event to a close.

For more information about World of Fashion, Mall of the Emirates, please visit: www.facebook.com/malloftheemirates.