Haute 100 NY Update: Carolina Herrera is Boosting Bridal Line Through Social Media Contest
To raise awareness of her bridal line, fashion designer Carolina Herrera is launching her first social media contest. Beginning Sept. 1, Herrera is inviting brides-to-be to submit their wedding ideas such as flowers, venus, table decorations, invites, and of course, wedding dresses on Pinterest.
The 74-year-old designer will personally select a winner who will be revealed on the brand’s blog on Valentine’s Day. The future bride will also be invited to Herrera’s atelier for her final dress fitting and have the entire process documented in an upcoming magazine spread of Town & Country.
“We want to play into the process, and they need time to make up their minds,” Herrera told Women’s Wear Daily.
Not surprisingly, wedding planning boards are among the most popular on Pinterest and Herrera wants to tap into that market. Her fashion line currently has 5,300 followers and 40 boards on its page. “For a bride, Pinterest is very important,” she explained. “Brides are sometimes confused at the beginning, and Pinterest helps. Everything is instantly there.”
The social media contest will run through Dec. 15. For maximum exposure, contestants are encouraged to use the hashtag #carolinaherrerainspiredbride on Facebook and Twitter as well.
“It’s going to be like Project Runway,” revealed Herrera, “But in secret.”
Related Articles
The Race Week Edit: Haute Living and Kiki de Montparnasse at Delilah Miami
Photo Credit: Alejandro Pazmino Haute Living ushered in Miami F1 weekend in signature style, hosting an intimate kickoff celebration at Delilah Miami in collaboration with the iconic Kiki de Montparnasse. Founded in New York in 2005, Kiki de Montparnasse is a luxury fashion and lifestyle brand that celebrates intimacy and inspires confidence, independence, and imagination […]
How 1 Hotel South Beach Has Remained the Standard for Luxury in Miami Beach
1 Hotel South Beach on Collins Avenue remains Miami Beach’s most compelling luxury address — here’s why it still leads a decade in.
Glenfiddich 16 Year F1 Edition Blends Luxury Whisky Craft with High Performance Formula One Energy
Glenfiddich 16 F1 edition blends luxury whisky with Formula One energy, priced smartly within a premium portfolio range.
Inside Miami Race Week’s Most Exclusive Guest List: FlyHouse x Places & Co. Yacht Draws Athletes, Artists, and F1 Drivers
MIAMI, FL — May 2026 — While Formula 1 delivered the spectacle on track, one of the weekend’s most exclusive gatherings took place on the water as Places & Co. hosted its annual FlyHouse Yacht Experience. Limited to 250 invited guests, the private event brought together a curated mix of athletes, artists, and cultural figures—highlighting […]
Gaby Ruiz Mungo and the Truth Behind Luxury
Gaby Ruiz Mungo shares real lifestyle content, blending beauty, family, and honesty while revealing the work behind a curated life
Kimi Antonelli Wins the 2026 Miami Grand Prix in Luxury
There’s no better accessory to a victory than a Louis Vuitton trunk. On May 3, 2026, Kimi Antonelli crossed the finish line at the Formula 1 Crypto.com Miami Grand Prix and received his trophy exactly as it should be — presented in Louis Vuitton’s bespoke Trophy Trunk, purpose-built to protect and showcase one of motorsport’s […]
Latest Stories
Trending Articles
Related Articles
The Race Week Edit: Haute Living and Kiki de Montparnasse at Delilah Miami
Photo Credit: Alejandro Pazmino Haute Living ushered in Miami F1 weekend in signature style, hosting an intimate kickoff celebration at Delilah Miami in collaboration with the iconic Kiki de Montparnasse. Founded in New York in 2005, Kiki de Montparnasse is a luxury fashion and lifestyle brand that celebrates intimacy and inspires confidence, independence, and imagination […]
How 1 Hotel South Beach Has Remained the Standard for Luxury in Miami Beach
1 Hotel South Beach on Collins Avenue remains Miami Beach’s most compelling luxury address — here’s why it still leads a decade in.
Glenfiddich 16 Year F1 Edition Blends Luxury Whisky Craft with High Performance Formula One Energy
Glenfiddich 16 F1 edition blends luxury whisky with Formula One energy, priced smartly within a premium portfolio range.
Inside Miami Race Week’s Most Exclusive Guest List: FlyHouse x Places & Co. Yacht Draws Athletes, Artists, and F1 Drivers
MIAMI, FL — May 2026 — While Formula 1 delivered the spectacle on track, one of the weekend’s most exclusive gatherings took place on the water as Places & Co. hosted its annual FlyHouse Yacht Experience. Limited to 250 invited guests, the private event brought together a curated mix of athletes, artists, and cultural figures—highlighting […]
Gaby Ruiz Mungo and the Truth Behind Luxury
Gaby Ruiz Mungo shares real lifestyle content, blending beauty, family, and honesty while revealing the work behind a curated life
Kimi Antonelli Wins the 2026 Miami Grand Prix in Luxury
There’s no better accessory to a victory than a Louis Vuitton trunk. On May 3, 2026, Kimi Antonelli crossed the finish line at the Formula 1 Crypto.com Miami Grand Prix and received his trophy exactly as it should be — presented in Louis Vuitton’s bespoke Trophy Trunk, purpose-built to protect and showcase one of motorsport’s […]
Subscribe to Haute Living
Receive Our Magazine Directly at Your Doorstep
Embark on a journey of luxury and elegance with Haute Living magazine. Subscribe now and have every issue conveniently delivered to your home. Experience the pinnacle of lifestyle, culture, and sophistication through our pages.
Haute Black Membership
Your Gateway to Extraordinary Experiences
Join Haute Black and unlock access to the world's most prestigious luxury events