Soiree Boutique Celebrates Three Years

Soiree, one of Dubai’s best known multi-brand boutiques, celebrates its three-year anniversary in October. A must-stop destination for fashion lovers from around the region, Soiree has cemented its name as the premier destination for some of the most talented international designers. 

Soiree began by championing Pakistani fashion stars like Umar Sayeed and Rizwan Baig, but has since expanded into regionally based talent as well as international ready-to-wear designers. “I want this boutique to be a haven for fashion lovers. There is something for everyone in my boutique,” says owner Mariya Kassam.

Located on Al Wasl road in a luxurious villa, walking through the store is like discovering a treasure trove of clothes and jewellery. The Boutique’s third year celebration will also be marked by the launch of a special transnational collection by local design star Essa who recently joined the coterie of Soiree’s big name designers.