Swisstek and Brillier Watches: Phoenix-Designed, Swiss-Made

In the market for a new timepiece? We have a few suggestions. Dubai native and Gilbert, Ariz., resident Kunal Naik established his successful Swisstek brand in 1996, making luxury men’s and women’s watches that are designed in Phoenix and then crafted by heritage Swiss watchmakers. If superior quality, exclusivity and impeccable taste are at the top of your list, these beauties are for you.

Every Swisstek luxury watch has an element of international flair to it, borrowing characteristics from global architecture and cultural influences. The bold designs are anything but traditional and incorporate such unique materials as Finnish steel and natural, pink, canary and cappuccino-colored diamonds, with every component having been carefully inspected to ensure the highest quality.

And as if the statement-making designs and rare stones don’t make each watch thoroughly unique, every Swisstek collection is created in limited edition, meaning no more than 100 pieces are made. For luxury watch collectors, a Swisstek then is a must-have, particularly for Valley residents who are proud of and support our local watch and jewelry artisans.

Naik’s works have been so well received that earlier this year, at the BaselWorld international show in Switzerland, he proudly launched a second, much-anticipated luxury watch brand, called Brillier. According to Naik, the Brillier watches are designed with the focus and fashions of the younger generations mind.

The many individual collections within the Swisstek and Brillier brands exhibit a wide range of inspirations, including the Orient, vintage architecture, geometric shapes, serpentine curves, butterflies, the Carnival festival and more. So whether you prefer wrist candy that’s bold and dazzling or elegant and artistic, you may have found your perfect match.

Both Swisstek and Brillier brands are available locally at the Ganem Jewelers location in Ahwatukee, and Brillier watches are also available at Learn more about the individual Swisstek collections here.

Pictured above: Slim-Tek by Swisstek. 21904G. 34 white diamonds, 1 carat, 18K rose gold, limited to 100 pieces. $1,695.

Ganem Jewelers (Ahwatukee) is located at 3602 E. Ray Rd. in Phoenix  480.706.1850

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