Olivia Wilde celebrated her new partnership – a collaboration with fashion designer Yoana Baraschi – with a fete in Beverly Hills last night.
Gillian Zinser, Maggie Grace, Dianna Agron, Dawn Olivieri, Morgan Marling and Erik Kopeloff were among the attendees who were on hand to check out the collaboration between Wilde and Baraschi.
The ladies, along with Wilde’s Conscious Commerce co-founder Barbara Burchfield, have come together to create a dress for charity.
The proceeds from the dresses sold will go to fund a girl’s school, at NEW LIGHT India, in the red light district of Calcutta.
Conscious Commerce identifies the most interesting designers, and the best underserved, locally run, small organizations, and was formed as an alternative to fundraisers, and as a response to their generation’s desire to participate in a movement towards mindful consumerism.
The collaboration will also mark Baraschi’s 10th anniversary. In addition to the Conscious Commerce frock, she has also launched a capsule collection of ten additional items, to be sold at Anthropologie.