{"id":655357,"date":"2022-10-12T18:39:40","date_gmt":"2022-10-12T22:39:40","guid":{"rendered":"https:\/\/hauteliving.com\/hautebeauty\/?p=655357&"},"modified":"2022-10-17T14:57:28","modified_gmt":"2022-10-17T18:57:28","slug":"sofia-richie-takes-on-new-role-as-beauty-director-for-nudestix","status":"publish","type":"post","link":"https:\/\/hauteliving.com\/hautebeauty\/655357\/sofia-richie-takes-on-new-role-as-beauty-director-for-nudestix\/","title":{"rendered":"Sofia Richie Takes On New Role As Beauty Director For NUDESTIX"},"content":{"rendered":"

\"\"Photo Credit: Courtesy of NUDESTIX<\/span><\/p>\n

Sofia Richie<\/b><\/a> is taking her beauty magic to new heights by taking on her new role as the first-ever Nude Beauty Director with the makeup brand, <\/span>NUDESTIX<\/b><\/a>. The model and entrepreneur has always been admired as a street style icon and for championing her clean girl beauty aesthetic on social media and now she\u2019s serving as inspiration for everything Nude Beauty, a brand that defines itself as endless shades of nude and feeling confident in your \u201cNude Skin.\u201d<\/span><\/p>\n

\u201cI\u2019m thrilled to join the NUDESTIX family and bring the brand into its next exciting stage of life. I\u2019ve always been a fan of the brand\u2019s practical yet powerful approach to beauty and skincare, so to be a part of a brand that I authentically use in my everyday life and be a part of its future development is exciting!\u201d says Richie.\u00a0<\/span><\/p>\n

\"\"Photo Credit: Courtesy of NUDESTIX<\/span><\/p>\n

Sofia Richie will work as Beauty Director both in makeup and for their sister skincare brand, <\/span>NUDESKIN<\/b><\/a>, as well as a new category that\u2019s slated to launch this December. With this new role, Richie will lead as the face inspiring the brand\u2019s community to have the confidence to \u201cgo nude but better\u201d through their less-is-more makeup and simple, yet effective skincare.\u00a0<\/span><\/p>\n

When choosing a candidate, Taylor Frankel, Co-Founder of NUDESTIX, says there couldn\u2019t be a more perfect partner than Sofia, \u201cWe are so excited to partner with Sofia Richie, as our Nude Beauty Director! Sofia perfectly embodies the NUDESTIX Nude Beauty Ideals, as a natural minimalist, busy businesswoman, philanthropist, and soon-to-be wife \u2013 our paths had crossed through her love for nude, easy-to-use minimalist and high-performance products that are clean, vegan and sustainable. As Nude Beauty Director, we are looking forward to Sofia\u2019s continuous partnership and support in product development, content and brand,\u201d says Frankel.<\/span><\/p>\n

The brand is known for its best-selling products, and they offer a wide range of multi-tasking sticks for eyes, lips, and cheeks, as well as efficacious and naturally derived skincare products. Every product is vegan, gluten-free, cruelty-free and non-toxic. Get the Sofia Richie look and check out all of the new beauty director\u2019s faves <\/span>here<\/b><\/a>.\u00a0<\/span><\/p>\n

\"\"Photo Credit: Courtesy of NUDESTIX<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Always championing her clean girl beauty aesthetic on social media, Sofia Richie is now she\u2019s serving as beauty director at NUDESTIX. <\/p>\n","protected":false},"author":245,"featured_media":655360,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1401,947],"tags":[16401,16392,16391,968,6118],"class_list":["post-655357","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrity","category-news","tag-lionel-richie","tag-nude-beauty","tag-nudestix","tag-skincare","tag-sofia-richie","market-los-angeles","market-newyork"],"yoast_head":"\nSofia Richie Takes On New Role As Beauty Director For NUDESTIX<\/title>\n<meta name=\"description\" content=\"Always championing her clean girl beauty aesthetic on social media, Sofia Richie is now she\u2019s serving as beauty director at NUDESTIX.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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