{"id":651306,"date":"2022-03-15T11:13:04","date_gmt":"2022-03-15T15:13:04","guid":{"rendered":"https:\/\/hauteliving.com\/hautebeauty\/?p=651306&"},"modified":"2022-03-15T12:45:25","modified_gmt":"2022-03-15T16:45:25","slug":"maluma-just-released-his-fragrance-line-fit-for-royalty","status":"publish","type":"post","link":"https:\/\/hauteliving.com\/hautebeauty\/651306\/maluma-just-released-his-fragrance-line-fit-for-royalty\/","title":{"rendered":"Maluma Just Released His Fragrance Line Fit For Royalty"},"content":{"rendered":"

Colombian singer\/songwriter, Maluma, tapped into the beauty industry this week with his new King and Queen collection of luxury fragrances. The collection is made up of four jewel-inspired fragrances for his fans to enjoy. While Maluma has ventured into the fashion industry with capsule collections and campaigns for luxury designers, his breakout into the beauty industry was less expected.<\/p>\n

However, this project seems to be near and dear to him, as he drew from a variety of memories and inspirations to develop his fragrances. Maluma tells Vogue, \u201cOne of my earliest memories is seeing my dad when I was young shave and place his aftershave all over him before leaving to work. I remember him placing it on his hands and leaving the scent behind in our home and it was the same with my grandfather.\u201d We all know how strong the association between scent and memory can be, so Maluma clearly wanted to create memorable scents that had a similar effect on his fans.<\/p>\n

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A post shared by Royalty By Maluma (@royaltybymaluma)<\/a><\/p>\n<\/div>\n<\/blockquote>\n