Bluemercury<\/a>\u2019s expansion strategy, which encompasses the launch of over 40 stores, a dozen in Florida alone. It comes only months after Bluemercury unveiled its flagship location at the New York Hilton Midtown.<\/p>\nAside from Bluemercury\u2019s proprietary brands, makeup label Lune+Aster and skincare line revolutionary m-61, the store will also carry a slew of high-end beauty mainstays like Tom Ford, Trish McEvoy, Laura Mercier, Bobbi Brown and La Mer.<\/p>\n
The Miami boutique is to boast Bluemercury\u2019s first-ever Artificial Intelligence Mirror, which enables customers to access a myriad of information \u00a0\u2013 from ingredients to reviews \u2013 with a simple product scan.<\/p>\n
Partners and spouses Marla and Barry Beck\u00a0started Bluemercury as an e-commerce business during the initial internet boom. Almost two decades ago, they claimed their\u00a0first brick-and-mortar address in Georgetown, Washington, D.C. Today, Bluemercury is the largest and fastest growing physical retailer and spa in the US, flaunting over 140 stores nationwide.<\/p>\n
Image courtesy of Bluemercury<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"Bluemercury, a leading luxury beauty retailer, opens its first boutique in Miami, bringing top-tier skincare, makeup, and spa services to the city\u2019s beauty enthusiasts. This expansion marks a major step in the brand\u2019s nationwide growth, blending premium products with personalized service.<\/p>\n","protected":false},"author":152,"featured_media":626679,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[947],"tags":[1179],"class_list":["post-626676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-bluemercury"],"yoast_head":"\n
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<\/p>\n