{"id":626535,"date":"2017-08-10T19:41:01","date_gmt":"2017-08-10T19:41:01","guid":{"rendered":"https:\/\/hauteliving.com\/hautebeauty\/?p=626535"},"modified":"2025-04-02T01:47:40","modified_gmt":"2025-04-02T05:47:40","slug":"kylie-cosmetics-beauty-brand-to-reach-1-billion-in-five-years","status":"publish","type":"post","link":"https:\/\/hauteliving.com\/hautebeauty\/626535\/kylie-cosmetics-beauty-brand-to-reach-1-billion-in-five-years\/","title":{"rendered":"Kylie Cosmetics Beauty Brand to Reach $1 Billion in Five Years"},"content":{"rendered":"

\"Kylie\"<\/p>\n

The youngest of the Kardashian-Jenner clan, Kylie Jenner has found not only fame on her own \u2013 but also considerable financial clout, which is projected to grow.<\/p>\n

Jenner\u2019s Kylie Cosmetics is poised to become $1-billion beauty label by 2022, reports indicate. This is a major feat for the two-year old company that even industry mavericks have failed to attain.<\/p>\n

Since its launch in late 2015, the label, which started with lip kits, has raked in over $420 million in retail sales. Just this month, Jenner made $10 million with her 20th<\/sup>-birthday collection that sold out in minutes.<\/p>\n

And yet, Jenner seems to have just started. She is working on foundations and concealers to complete the range of her brand and is mulling on the possibility to open a brick-and-mortar boutique.<\/p>\n

\u201cI don\u2019t know how we\u2019re going to do it. I think it\u2019s time people walk into a store and see Kylie Cosmetics,\u201d she said in a recent interview with WWD<\/a>. \u201cI do want that but we haven\u2019t figured out exactly how we\u2019re going to do that and what approach were going to take.\u201d<\/p>\n

Whatever strategy the reality TV star and beauty mogul picks for her physical store, she is already on a winning route. According to Marie Claire UK<\/a>, Bobbi Brown Beauty needed 25 years and Lancome took 80 years to reach the $1-billion mark, which Kylie Jenner is projected to hit in only seven years since its inception.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Kylie Cosmetics, founded by Kylie Jenner, became a $1 billion brand within five years, revolutionizing the beauty industry. With viral marketing, influencer collaborations, and high-demand products, the brand set new standards for success. Explore its rapid rise and impact on the cosmetics market.<\/p>\n","protected":false},"author":152,"featured_media":626539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1401,947],"tags":[2028,2019,1657],"class_list":["post-626535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrity","category-news","tag-beauty-brands","tag-kylie-cosmetics","tag-kylie-jenner"],"yoast_head":"\nKylie Cosmetics | A $1 Billion Beauty Empire in 5 Years<\/title>\n<meta name=\"description\" content=\"Jenner\u2019s Kylie Cosmetics is poised to become $1-billion beauty label by 2022, reports indicate - a major feat for the two-year old company.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kylie Cosmetics | A $1 Billion Beauty Empire in 5 Years\" \/>\n<meta property=\"og:description\" content=\"Jenner\u2019s Kylie Cosmetics is poised to become $1-billion beauty label by 2022, reports indicate - 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