Haute 100 MIA: Sean ‘Diddy’ Combs Introduce Newest Ciroc Vodka Flavor

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Haute 100 lister Sean “Diddy” Combs introduces newest variant, Cîroc Apple, of the Cîroc vodka collection. The business mogul debuted a teaser via his Instagram account. Last night, during his appearance on “Late Night with Seth Meyers” the New York native featured the newest flavor.

In honor of the launch, the ultra-premium vodka line has tapped American performance painter David Garabaldi to share his interpretation of the “forbidden fruit.” Garabaldi work will be visible on wallscapes placed in highly trafficked areas during the month of November.  The brand hopes the billboards will represent the millions of ambitious dreamers around the country who are passionate and committed to what they are made of. According to the brand, these are the people who consume Cîroc.

“Cîroc has always focused on innovation and celebration.  Our flavors remain at the heart of our unprecedented success. The new Cîroc Apple combines one of my favorite flavors with the greatest ultra premium vodka,” Combs said. “We have created a liquid that everyone will want to drink, whether mixing it into fall inspired cocktails or enjoying it in its purest form, on the rocks.”

So, how does the newest variant taste like? Well, it boasts a vivid green apple flavor infused with a touch of ripeness and a subtly smooth and crisp finish. It can be consumed shaken and double strained. Cîroc Apple also pairs well with Ocean Spray Cranberry Juice Cocktail. With the new vodka, consumers will be able to put a new spin on classic cocktails including the Cîroc Apple Martini, Sangria, Mimosa and Cider.

Below are cocktails ingredients the brand has created for Cîroc buffs.

Cîroc Ultra Premium Apple Cocktails
Cîroc Apple Martini
1.5oz. Cîroc Apple
Garnish: Apple Wheel

Shaken with ice and double-strained

The Big Apple
1.5oz. Cîroc Apple
3oz. Ocean Spray Cranberry Juice Cocktail
Garnish: Apple Slice 

Cîroc Apple & Soda
1.5oz. CÎROC™ APPLE
3oz. Club Soda
Twist of Lime
Garnish: Lime Wedge

Cîroc Apple & Apple
1.5oz. Cîroc Apple
3oz. Apple Juice
Garnish: Lime Wedge

Cîroc Apple is now available for preorder via ReserveBar.com/Ciroc Apple. It will become available at top bars, lounges and restaurants next months, while a full nationwide distribution is slated for January 2016.

Photo via Instagram

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