Inside De Nolet Presented by Ketel One with Performance by Blood Orange

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NEW YORK, NY - MAY 13:  Blood Orange performs De Nolet Presents Ketel One Vodka on May 13, 2015 in New York City.  (Photo by Jemal Countess/Getty Images for Ketel One)
Blood Orange performs De Nolet Presents Ketel One Vodka on May 13, 2015 in New York City. (Photo by Jemal Countess/Getty Images for Ketel One)

Celebrating 11 generations of craftsmanship behind Ketel One Vodka, De Nolet presented by Ketel One was an immersive experience in New York. Ketel One build a windmill inspired by Ketel One’s Nolet Distillery in Holland in whch guests enjoyed a multi-sensory experience that included bespoke cocktails, signature dishes, musical performances, visual art displays, and the craftsmanship of Ketel One vodka.

NEW YORK, NY - MAY 13:  A general view of atmosphere as De Nolet presents Ketel One Vodka on May 13, 2015 at SIR Stage 37 in New York City.  (Photo by Jemal Countess/Getty Images for Ketel One)
A general view of atmosphere as De Nolet presents Ketel One Vodka on May 13, 2015 at SIR Stage 37 in New York City. (Photo by Jemal Countess/Getty Images for Ketel One)

Taking over the cocktails was world reknowned and USA World Class winner mixologist Jeff Bell. His unique blends of Ketel One were massive hits among guests and musical talent. Meanwhile, Ketel One national mixologist Ricky Gomez manned the Ketel One tasting station allowing guests to enjoy the stroied vodka in its purest form.

NEW YORK, NY - MAY 13:  Bartender Jeff Bell, Chef Mark Forgione and mixologist Ricky Gomez attend as De Nolet Presents Ketel One Vodka on May 13, 2015 in New York City.  (Photo by Jemal Countess/Getty Images for Ketel One)
Bartender Jeff Bell, Chef Mark Forgione and mixologist Ricky Gomez attend as De Nolet Presents Ketel One Vodka on May 13, 2015 in New York City. (Photo by Jemal Countess/Getty Images for Ketel One)

Chef Marc Forgione of the Marc Forgione restaurant curated the menu, and prepared some exquisite dishes created with the pairing of Ketel One in mind.

NEW YORK, NY - MAY 13:  Penn Badgley of MOTHXR performs during De Nolet Presents Ketel One Vodka on May 13, 2015 at SIR Stage 37 in New York City.  (Photo by Jemal Countess/Getty Images for Ketel One)
Penn Badgley of MOTHXR performs during De Nolet Presents Ketel One Vodka on May 13, 2015 at SIR Stage 37 in New York City. (Photo by Jemal Countess/Getty Images for Ketel One)

An interactive wall told the story of the 11 generations of the Nolet family who have been distilling vodka for almost 325 years and the wall became the party destination for selfies and social media hooplah. Guests marveled over the entrance’s 45 foot modern copper expression of the distillery’s signature windmill. Dev Harlan for CTRL’s larger-than-life CASCADE art installation of 11 prisms that represented the 11 generations of Nolet family distillers and Rubin 415’s mural created to represent the three flavor profiles of Ketel One Vodka: Ketel One (base), Ketel One Citroen and Ketel One Oranje, were a huge draw throughout the night.

NEW YORK, NY - MAY 13:  Guests attend as De Nolet presents Ketel One Vodka on May 13, 2015 in New York City.  (Photo by Jemal Countess/Getty Images for Ketel One)
Guests attend as De Nolet presents Ketel One Vodka on May 13, 2015 in New York City. (Photo by Jemal Countess/Getty Images for Ketel One)

Topping off the event were musical performances by experimental R&B producer/singer Blood Orange (AKA Devonté Hynes) and Gossip Girl‘s Penn Badgley’s band MOTHXR.

One thing was for certain: the event got people very excited about Ketel One and its storied history.

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