High-end hippies wanting to deck themselves out in luxe festivalwear for the upcoming Coachella music festival need not bother with department store pop-up finds now that Trina Turk has announced the opening of her new boutique in the tony Parker Palm Springs.
The new boutique is a perfect way for the LA-based fashion designer to commemorate her 20th anniversary, as is her 20th anniversary capsule collection that will be sold at said store.
Turk’s curated shop will be located within the lobby of the Parker, and has a full-circle quality for the designer, who opened her very first retail shop in the area back in 2002.
The boutique, which will open in early April, will house a finely curated selection of Trina’s favorite items for the desert including beach towels, swimwear, Mr Turk, activewear, gifts, accessories, travel items and the aforementioned capsule collection.
Said Turk in a statement, “The Parker guests have often made the Trina Turk and Mr Turk boutiques part of their Palm Springs weekend. Now they can dip their toes into the shopping experience they find at our flagship store on Palm Canyon Drive without even leaving the property! We have always had a great relationship with the Parker Palm Springs, and look forward to opening our mini shop in the hotel.”
Take a peek at Trina’s new 20th anniversary capsule collection below!