The Collection staged a fun scavenger hunt on Saturday, March 21st for a select group of Miami’s taste and news makers. The crews were broken down in to teams of two—one person to drive, and another to share locations of their scavenger. Players included Porsche Design Tower developer Gil Dezer and wife Lorena, Tara Ink’s Nick D’Anunnzio, Haute Living editor Hadley Henriette, Million Dollar Listing’s Chad Carroll, Latin recording artist Fantine, and Fred Gonzalez of Miami.com. The hunt included clues and social media-based tasks at specific sites that included Marlins Stadium. The Biltmore Hotel, and Cafe Versailles on Calle Ocho.
Each team played for charity with the winner donating $5,000 to the charity of their choice. Nick d’Annunzio played for Make-A-Wish, The Wordy Girl’s Maria Tettamanti played for The Cushman School and Hadley and Yannick Henriette played for The Ocean Conservancy. The winner of the 2015 Ultimate Porsche Scavenger Hunt was Janet Jones who donated the $5,000 sum to Live Like Bella Foundation for Childhood Cancer.
Martini Media and The Collection co-hosted the event, which very 21st century, utilizing drones, online web clues, social media, pertinent hashtags and good old fashioned digital cameras. The scavenger hunt provided a fun time and, ultimately, got contestants and their followers to think a little about philanthropy and Porsche.
”We wanted enthusiasts of luxury cars to be able to experience what it’s like to drive a Porsche — whether it’s through social media or at THE COLLECTION — combined with the fun and excitement that’s part of being in Miami,” said Ken Gorin, President and CEO of THE COLLECTION. “It’s a great opportunity to share this experience with thousands of online supporters — through Instagram, Facebook and Twitter.”
