Max Azria

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Emmanuelle Chriqui, Max Azria, Lubov Azia, Joyce Azri
Emmanuelle Chriqui, Max Azria, Lubov Azia, Joyce Azri

Photo Credit: BFA

Lubov and Max Azria opened up their Los Angeles home to one of the coolest fashion events of the summer: the first and only presentation of BCBG Max Azria‘s Resort 2015 collection.

The evening began with a shuttle to the couple’s mansion, La Maison Du Soleil, where an elite crowd of fashionistas sipped champagne as they mingled poolside.

Azria House
Azria House

Photo Credit: BFA

Lubov, the Chief Creative Officer of BCBG Max Azria Group, gave a running commentary of her favorite looks (she loves fringe!) while announcing the new looks of three separate collections: BCBG ready-to-wear, BCBG Runway and Herve Leger.

Max, the brand’s CEO, chairman, founder and designer, hung back and watched his wife proudly from the sidelines with daughter Agnes, who, in between presentations, performed two original songs for the crowd.

 

Herve Leger Resort 2015
Herve Leger Resort 2015

Photo Credit: BFA

In addition to the event’s host committee, which included Jamie Chung, Jared Eng, Nicole Chavez, and Rosci Diaz, additional guests included Emmanuelle Chriqui, Keke Palmer, ZZ Ward, Kilo Kish, Leah Pipes, Bellamy Young, Reid Scott and Mickey Rourke.

Guests were invited to pick out summer-appropriate BCBG sunhats and sunglasses upon exiting the event, which began in the late afternoon and carried on throughout the evening.

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