Salvatore Ferragamo hosted a swanky cocktail party in their grand, newly re-opened Post Street boutique to kick off the 2014 Mid-Winter Gala and to celebrate the House’s 100th year anniversary and founding in California. VIP guests included Mid Winter Gala Co-Chairs Vanessa Getty, Trevor Traina, Kathryn Lasater and Allison Speer, along with notables Carol Bonnie, Vandy Boudreau, Juliet de Baubigny, Tatum Getty, Kate Harbin, Connie Nielsen, and Katie Traina – who were of course, all wearing Ferragamo.
This occasion marked the Italian luxury fashion house’s grand expansion in the San Francisco market, adding a second floor to one of Ferragamo’s most luxurious destinations. With an expanded space of over 11,000 square feet, the boutique’s new two story space boasts a glass facade with grooved imported stone framing and a customized ceiling light sculpture by lighting design house Artemide, an exclusive element to the city’s boutique that adorns the entrance along with video walls showcasing the latest runway presentations direct from Milan.
The use of custom Italian manufactured Mondrian Walnut and Tunisian stone flooring is complimented by imported plush wool rugs and newly fabricated furniture elements, imported from Italy, continuing to translate Ferragamo’s rich Tuscan heritage. The San Francisco location showcases the brand’s premier women’s and men’s ready to wear collections, as well as shoes, handbags, luggage, belts, bijoux, fine jewelry, silks, perfumes, eyewear, and small leather goods.
“The San Francisco customer understands and appreciates the qualities that define the Salvatore Ferragamo Group – luxury, style, tradition and innovation,” shares Vincent Ottomanelli, President of Ferragamo USA. “The expansion of the boutique will provide a warm and intimate Ferragamo experience for our customers, delivering an impressive new design and luxurious product for fashionable Californians and visitors of the Bay Area.
A percentage of sales through last weekend, including exclusive product created by Massimiliano Giornetti in celebration of Salvatore Ferragamo’s sponsorship of the Mid-Winter Gala, benefitted the Fine Arts Museums of San Francisco.